Take a Risk Now and Do the New

Wikipedia define RISK as

“Risk concerns the deviation of one or more results of one or more future events from their expected value. Technically, the value of those results may be positive or negative. However, general usage tends to focus only on potential harm that may arise from a future event, which may accrue either from incurring a cost (“downside risk“) or by failing to attain some benefit (“upside risk“)”.

Too technical, lets make it simple. When you take risk, it is assumed that the activity with which risk is concerned may bring loss to you.

We all tend to shake a bit whenever there is a mention of the word risk in any area of our life. Be it personal life or social life, business or sports, risk are always associated with something unfruitful. They make us think negative even when there is no need of thinking negative.

In a blogger’s life too, risks are inevitable. Like business and a game, you sometimes have to take decisions which are much of an intuition call rather that something based on charts and facts. But you can’t avoid it and you should not avoid it. And the best part about taking risks in blogging that there is more probability of succeeding than failing.

WHAT ARE THE RISKS IN BLOGGING?

Blogging risks could be identified in 3 categories-

1. Content Risks- Sometimes, you write some content about a topic which was never discussed before by any blogger and you think that everyone needs to know it and after publishing, you get mixed reactions. I have written few articles of these types and I must say that more of them have been success.
2. Design Risks- Change is the only permanent thing and every blogger likes to see a change in his blog’s design after every few months. But in his quest of changing designs, he might select a wrong theme with bad navigation and readers will disapprove it.
3. Promotion Risks- Bloggers, in their bid to monetize their blog, sometimes adopt a new method which their reader dislikes. So, you ought to hear them and make the necessary changes.

WHY YOU NEED TO TAKE RISKS?

Blogging is a tough business for sure. But with innovation by your side, you can get past others and make a name for yourself in this highly crowded blogosphere. And the innovation requires you to be bit risky sometimes. Write something that have not been written before, design something that has been unseen and do the new. Some strategies will backfire and some will benefit. Take calculated risks, try to estimate what benefit you get if you pass and what will be the magnitude of damage if you fail and remember to learn from your failed risks.

Bloggers are sure a risky breed of humans. Or who would have imagined quitting a day job and earning their only income through the blog. If this is not an example of a big risk, then I need big examples.

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Tagged as: blog, innovation, risk

Article by Anil Agarwal

Anil has written 228 articles .

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