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Using Adwords For Referral Income

by Anil Agarwal

This is BizOppers

Few days ago, I was going through some blog when I saw a strange Adsense ad there. The ad was about a get rich quick product. It was a system that says that once you get it, all you need to do is to sit back and collect cash. These systems used to excite me 3 years back but now I know the reality behind them. What strike me in that ad was it just was not a URL, it was a referral link. Someone had paid for Google Adwords to display his referral link to get huge referral income. To clear my doubts, I clicked on the link, reached the sign up screen and in the end, I saw

YOUR REFERRER- ABC

I do not know if anybody of you have seen something of this kind before but it was a completely different experience for me. First time, I had seen this. And it made me think about using the same technique. I gave it a thought and came up with following points-

1. The first and foremost thing is budget. If you can afford to pay Adwords, it’s ok. I would do this too if I have got enough funds.

2. Make sure that the product you are promoting is something that people would come and buy. Is it really different from the other products in the same category? If yes, are the differences worth the money?

3. Make a rough estimate of the profit and loss from this campaign. For ex- suppose you invested $100 in Adwords and you are paying $.1 per click, that gets you 1000 clicks maximum. You might be aware how less people come and really buy these kinds of products. So, for every 1000 clicks,

Products Sold Total Income Total Profit
0 0 -$100
1 $100 0
2
$200 $100

Remember, this is the position when you are get $100 per sale which no one usually pays. So, before you go for this, draw your income chart with the best and worst possibilities and then decide

4. Do not try to hide that you are promoting the product. Be sincere in whatever you do and good results will come.

I sincerely think that trying Adwords for referral income is really worth a shot but one should be very careful in the product selection. Wrong choice can do harm to your balance sheets, mood, encouragement and in the end, to your blog.

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{ 4 comments… read them below or add one }

Stevie Koper April 29, 2010 at 8:54 pm

Adwords is really good in driving traffic to your website. however, they are very strict right now and they would not easily approve websites that they thought have low quality content. -

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Tushar April 30, 2010 at 5:58 pm

and that’s a good step by google team

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Luca Richards July 10, 2010 at 11:39 am

anybody knows how i could get my banned Adwords account back?*–

Reply

Joel Smit November 15, 2011 at 8:34 pm

I guess… the technique really lies on the sincerity that you can express to your audience. While some niche blog may be very interesting, they sometimes become obvious with monetizing when they use too much marketing words.

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