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Writing Good Content is Just Not Enough

by Anil Agarwal

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Good content is the most important thing in blogging, every blogger knows that. Someone who wants be a blogger must have been told by the established ones that content is the king. Concentrate on the content, try to get it perfect and traffic will come searching for your blog. I learnt this line by heart and with full force, devoted myself entirely to writing quality content. Promotion was also being done but the main attention was on the content. I spent days and nights writing something which was never written and that will suit my readers.

The traffic started to come and I thought that CONTENT is KING is true. Content drives your traffic. When regular traffic started coming to my blog, I stopped commenting thinking enough promotion has been done. People now know that there is some Tushar Agarwal in the blogosphere who has a different style of writing and has something new to offer them.

My traffic continued at the same pave for the next few days. It does not increase and I ignored this fact. It was after two weeks that I realised that my traffic is dipping. I am not getting the same amount of page views. At first, I did not understand why. And then it struck me.

I have stopped my blog promotion in every way. I stopped commenting on my fellow bloggers blogs and I stopped using forums. Slowly, my comments on other blogs grew old and not many saw them which resulted in the decreased number of visits.

So, the lesson I learned from this was that even if you are writing terrific content, do not stop promotion of your blog ever. Keep commenting on other blogs, make relations with people and use forums. Spread your link on Facebook and Twitter, the hottest free traffic generators on the web in the modern world and be active. Promote and then only your content, your blog and your effort will be recognized and appreciated.

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{ 4 comments… read them below or add one }

Bangaloreloka January 8, 2010 at 3:08 am

Good tips but it gets really boring to do all these stuffs.. maybe regular content is also good :)

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Tom | Build That List January 10, 2010 at 3:10 am

Promotion is definitely important. There is no point having amazing content if no one is reading it!

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Tushar January 10, 2010 at 12:16 pm

yes..this is the point i have tried to lay emphasis on

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terri January 19, 2012 at 8:16 am

Hi there, I was just about to start my paper for my criminal justice class and mysteriously, I came across this site. On my home from the doctor’s, I was thinking, ”I should write a book about my life in hopes that it will help other people!” So after reading about blogger’s, I thought that it would be an awesome idea to get some good advice out there regarding every situation I’ve conquered in my life. I hate to see people hurt, miserable, sick and literally ”Being sick and tired of being sick and tired!!!!” Now, my goal is to get more information on blogging, and how to start!

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