AWeber Vs MailChimp Which Email Marketing Software to Use As A Beginner

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January 9, 2019

No matter how many visitors you are getting from search engines, if they don’t convert you are not really making huge profits from your website traffic.

Converting website traffic into sales is the REAL secret behind most successful bloggers and marketers. The bloggers who make a living from blogging like Pat Flynn, Darren Rowse, Neil Patel etc are experts in turning their website visitors into sales.

Have you ever wondered how these bloggers are able to convert normal traffic into sales?

They use one powerful marketing tactic called “email marketing”. They build email lists and they convert normal people into subscribers, then they create a rapport with them to turn them into sales.

With email marketing, you can do a lot of things;

  • you can build strong relationships
  • you can create awareness about your products and services
  • you can increase your sales and traffic
  • you can promote your events

This is the reason why you need to start building email list right away. But here comes the most important question: which email marketing software should you go for?

AWeber Vs MailChimp is always a fair choice of comparing two rocking email marketing software. Both the AWeber and MailChimp has their own advantages and features that help them to get more customers.

If you’re trying to figure out between AWeber and MailChimp, this review is for you.

AWeber Vs MailChimp comparison

aweber vs mailchimp comparison

Here are few factors to keep in mind while comparing both AWeber and MailChimp. Let’s get started without further ado.

Email deliverability rate:

AWeber currently has 99% delivery rate that means almost all of your newsletters will go directly into your subscribers email inboxes not into their spam folders.

As of now, MailChimp has 98% delivery rate (which means 1% less than AWeber) and you can send upto 12,000 emails every month for free using MailChimp which is one of the greatest advantages of using it.

Customer service:

One of the reasons why AWeber has the most customer base is they have amazing customer support team who will solve your email marketing related issues in minutes. They also have weekly webinars, chat features and lots of tutorials to solve your problems.

MailChimp also has great customer support but when you’re using their free service, you probably won’t get instant response from their customer team. As you know, premium services always offer faster customer support whereas free services provide less customer satisfaction. As MailChimp only has email support whereas AWeber has email, phone and live chat customer support options.


AWeber has the most user friendly interface and you can easily create stunning newsletter using AWeber built-in sign up forms. Nevertheless to say, AWeber control panel is so much easier to understand even for the beginners who don’t have much technical knowledge. AWeber currently has over 700+ stunning email templates and 6,000+ free stock images to create spectacular newsletters for your subscribers.

MailChimp is very easy to use and customize. It has lots of easier customization options that let you create mobile friendly newsletters and templates. It also has Drag and Drop editor to easily create stunning newsletters.


One thing I like most about MailChimp is it has a free pricing option whereas AWeber has $1 option as a starting point. That means you can create a free account on MailChimp without giving your credit card details whereas you need to pay $1 for first month to start using AWeber. You can try AWeber by just paying $1 for first month. After that, you need to pay $19 each month.

MailChimp has two pricing options.

One: create a free account (and up to 2000 subscribers and send upto 12,000 emails a month)

Two: create an account to pay 10$ for 500 subscribers and send unlimited email

Here’s the detailed price chart for both AWeber and MailChimp email autoresponders.

price aweber vs mailchimp

MailChimp Vs AWeber Pricing


Why AWeber is right for you?

AWeber has the most professional team in the world where you can get top notch customer support and all of your email marketing problems will be resolved quickly.

AWeber also has the rocking features like;

  • Drag and drop message editors
  • Amazing email templates
  • Unlimite image storage
  • RSS to email functionality
  • Gorgeous sign up forms
  • Ability to run split tests
  • Awesome apps (Facebook subscribe app, PayPal integration app etc)

So if you think, above features are for you, then go for AWeber. Click this link to get started with AWeber for just $1.

Why MailChimp is the best choice?

If you want a FREE email marketing service to try, MailChimp is the perfect choice and you don’t have to search anything beyond.

Here are few notable features that come along with MailChimp;

  • Subscribe automatically
  • Singup on checkout
  • Merge tag support
  • Bidirectional integration
  • Lots of Shortcodes
  • Free to use for first 2000 subscribers and many more!

Click here to sign up for MailChimp

AWeber Vs MailChimp: who wins?

When it comes to head to head fight, I personally think both AWeber and MailChimp has their own pros and cons.

AWeber has loyal customer base, highest delivery rate and spectacular signup forms whereas MailChimp is free to use, easy to customize and has more controlling power while creating newsletters and templates.

So it depends upon your personal choices on which one to go between AWeber Vs MailChimp. If you like to invest money on better customer rating, AWeber is for you and if you are just starting out, MailChimp is the way to go.

Final thoughts about AWeber Vs MailChimp review

Choosing the right email marketing software is not really easy. It becomes easier if you know your website needs. I would strongly recommend you to choose AWeber if you are really serious about email marketing as the delivery rate is high and most professional bloggers use AWeber as their main email marketing software.

If you are a beginner and want to try any rocking email marketing software, MailChimp is for you. You don’t have to even use your credit card to use MailChimp  as you can get it for free (upto first 2000 subscribers). But the pricing becomes much more than AWeber once you start getting more than 2000 subscribers. So it again depends on your website email marketing needs.

What’s your choice between AWeber Vs MailChimp? Which email marketing software do you recommend between MailChimp and AWeber? Please share your thoughts below.

Anil Agarwal

Anil Agarwal

Anil Agarwal who owns, is a full-time blogger and SEO expert who has been helping people build profitable websites for over a decade. Bloggers Passion has been featured on premium online sites like, Huffingtonpost, SEMrush, Problogger, Crazy Egg, The Next Web and so on.


  1. Tirupati says:

    Thanks for the Nice Review and comparision…
    I prefer mailchimp over aweber. I feel its so easy to work with ..

  2. Nick says:

    Hi! Thanks for posting this. I think that there’s even an easier option than Aweber. I started using GetRepsonse recently and it’s so simple and easy to use. Have you tried it?

  3. Ashik says:

    Thanks for Nice Post…
    But I always use MailChimp for my Wp Blog.

  4. sangeetha menon says:


    I had used Mailchimp when I started blogging.

    The problem I faced was the free option gets consumed soon as the 12,000 email credit gets finished up if you are publishing daily as in my case. Hence I had faced some problems in the free usage of Mailchimp. Other than that everything was fine.

    Aweber I had used it too. You know the double opt in asking the already subscribed subscribers to confirm again was a great put off for me. In real cases, you could lose about 30% of your subscribers just due to this double opt in required. Trust me if i had subscribed earlier and again a subscription request comes, its a real put off for me as a reader.

    Now I am with getresponse and trust me its good so far.

  5. Nirmala says:

    Hi Anil,

    You’ve well explained the features of MailChimp and Aweber in this post. I’m still using the feedburner service and I know that it is a great mistake. I’ve tried with MailChimp but struggled with its customization and as a result, my subscribers got empty mail 🙁

    I didn’t try again. But will go with Mailchimp as you suggested for newbies in email marketing. Thanks for presenting this useful post for us.

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