10 Best Fashion Blogs In India Worth reading from Top Fashion Bloggers (Updated 2024 Edition)

“Style is a way to say who you are without having to speak.” – Bachel Zoe

It doesn’t matter whether you are a freelancer, web designer, stay at home mom or a college student – if you are looking to improve your lifestyle, spend time in upgrading your fashion.

Being normal is always boring and the joy of dressing is really an art.

Want to become more stylish? There are two ways: either hire a professional fashion designer or do it yourself.

Unless you are a celebrity or born with a golden spoon, you can’t afford most fashion designers. I know no one wants to start with a designer because most of us simply can’t afford, so that leaves with the choice of DIY (Do It Yourself) fashions. 

So if you are looking for effortless ways and ideas to become more fashionable, I highly recommend you to start following the best fashion blogs in India in 2024 which I’m going to cover in this post. 

They not only help you learn the best ways to wear what you own or help you become how to look more confident with your outfit or lifestyle. We all know that, if you wear the right outfit, you will automatically become confident. And who doesn’t want to become more stylish, confident and want to have celebrity looks?

Quick Note: Do you want to start a blog? Here’s a simple step by step tutorial on starting your own blog within 10 minutes.

Are you ready? Let’s jump into the details.

10 Best Indian Fashion Blogs from Top Fashion Bloggers

best fashion blogs from Top Indian bloggers

Note: I have spent good amount of time researching the blogs you are going to discover in this post. I’ve taken few things such as number of posts, quality of the posts, blog readers engagement level, social media metrics and few others into consideration while creating this roundup.  

1. CherryOnTopBlog.com

Sayantini blogger

Who runs this blog?

Sayantini is the owner of Cherry On Top which is a beauty and lifestyle blog started this blog in January 2013.

She keeps trying different products from skincare to makeup and gives you best advice on fashion and beauty.

Why should you follow?

Sayantini’s passion for makeup and beauty-related stuff is the reason why you should read her blog as she covers a ton of beauty and fashion related advice that you can use before you spend money on specific beauty related products.

If you’re looking for the one stop Indian fashion blog that covers everything from beauty to fashion to skin care, you should definitely check out Cherry on Top.

👉 Follow on Instagram: 21K Followers

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2. VanityNoApologies.com

Anshita Juneja Blogger

Who runs this blog?

Anshita Juneja, a Delhi based blogger is the founder of this blog. This was launched in 2010 and in the last few years she took this blog from zero to hero, well this blog has over 25,000 social media followers.

Why read it?

You will get the latest reviews on the fashion products you would love to use, so you can save your money before even investing on fashion products.

This blog has a reader query section that helps you find better answers for your all fashion related questions. It also breaks down all the celebrity products so you can try them on your own to look stylish.

👉 Follow on Instagram: 168K Followers

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3. Purushu.com

Purushu Arie Fashion Blogger

Who runs this blog?

The blog is run by Purushu and was created in 2009 to record his journey as a fashion design student while studying at NIFT New Delhi.

Why should you follow?

Purushu is not only the fashion Contributor at The Hindu, but also named by few of the celebrities such as Marc Jacobs.

The blog is a must read for fashion enthusiasts who want to have a stunning looks without spending a lot of money on their outfits.

Purushu’s expertise in fashion illustration, draping, creative pattern making, garment construction, history of costume and fashion inspires you to become more fashionable.

Quick note: While searching for this post, I ended up landing on crappy blogs that don’t have great tutorials related to fashion or lifestyle. And more importantly, there are very less male Indian fashion bloggers who have great tutorials. In fact, Purushu is the only male fashion blog that I covered in this entire post, so you can know how less the competition really is. So if you are male and and want to start a fashion blog, there’s no better time than now!

4. LetsExpresso.com

Tanya Virmani Blogger

Who runs the blog?

Tanya Virmani is the owner of this blog that was launched in 2011. It is one of the top blogs in India that’s partnered up with some of the biggest fashion brands like Dove, Lakme, Veet, Kaya etc.

Who should follow this blog?

This is a fashion, beauty, food and travel blog that focuses on latest Fashion Trends as well as improving your lifestyle.

If you want to get the fashion and beauty ideas in a fun and stylish writing tone, you should definitely subscribe to her blog to get the latest updates on Indian fashion trends.

👉 Follow on Instagram: 117K Followers

5. Tashiara.com

Tashiara fashion blogger

Who runs the blog?

Tashiara who is a Delhi based blogger runs the blog which has quickly became a go-to source for young girls, boys and women.

Why should you follow?

Tashiara is your personal guide to stay updated about the latest fashion trends, fashion styles, incredible ideas and tips on latest fashion, DIYs, how-tos and much more.

Headover to Tashiara and you will not only be surprised with all the fashion tutorials you will see but you will also love her writings.

👉 Follow on Instagram: 23K Followers

6. NewLove-Makeup.com

Bhumika Thakkar fashion blogger

Who runs the blog?

Bhumika Thakkar runs this amazing Indian blog called New Love Makeup. She is a 29 year old Chartered Accountant (CA), Company Secretary and a Certified Financial Manager by education.

On her blog she mainly talks about Beauty, Fashion and Lifestyle blogging who has been blogging since 7 years now.

Why should you follow?

If you’re looking for an online platform where you can learn more about the latest fashion, Indian latest fashion trends, lifestyle advice along with skin care, makeup and so on, you must check out her blog.

Apart from the blog, Bhumika also runs a YouTube channel where she mostly talks about fashion, beauty and lifestyle. So if you’re looking for the best fashion trends, go check out her blog.

👉 Follow on Instagram: 313K Followers

7. IndiaFashionBlogger.com

Kajal Mishra blogger

Who runs the blog?

This blog is run by Kajal Mishra who has collaborated with top Indian brands like Alberto Torresi, Asus Zenfone, Celebrity Face, CouponDunia, Fgali, Goa Tourism, Gionee, IML Jeans, Jabong, Rena Love and so on.

Kajal spent last 5 years in banking with IDBI bank.

She started her blogging career in 2012 initially as a hobbyist blogger later to become a full-time blogger from India.

Why should you follow?

IndiaFashionBlogger.com is offering some of the latest fashion related content, styles and trends along with some articles around travel since 2015.

If you’re someone who’s looking to explore new places in India, find some latest fashion outfits and follow the luxurious fashion trends, then this blog is a must read for you.

👉 Follow on Instagram: 10K Followers

8. Vogue.in Fashion

Vogue India

Who runs the blog?

Vogue is the only exception in this list.

It’s not originally from India but Vogue fashion India blog is a must read for anyone who wants to follow latest fashion updates and lead a luxurious lifestyle. This is a multi-author blog.

Why should you follow?

Vogue India is mainly a fashion and lifestyle magazine that covers a wide range of topics including fashion, beauty, culture, living and so on.

👉 Follow on Instagram: 2.9M Followers

9. PeachesAndBlush.com

10 Best Fashion Blogs In India Worth reading from Top Fashion Bloggers (Updated 2024 Edition)

Who runs the blog?

Peaches & Blush is run by female blogger Mehak Sagar who is also an entrepreneur and also the founder of another incredible blog called WedMeGood.com.

She also has a Tedx talk on changing career paths and her blog Peaches & Blush has been featured on top platforms like Femina, Cosmopolitan Magazine.

She also named amongst the Top 5 Most Influential Bloggers in Delhi by HT City.

Why should you follow?

Here are some of the topics covered on this blog:

  • Fashion
  • Beauty
  • Travel and lifestyle
  • Product reviews around health care and beauty related
  • Bridal blog

Above all, it also has an exclusive YouTube channel where you can find a ton of video tutorials around makeup, beauty and lifestyle which makes it one of the most desirable Indian blogs.

Read: Most Popular Female Entrepreneurs to Follow in 2024

10. ElanStreet.com

Elan Street blog

Who runs the blog?

Elan Street is run by multiple people where you can find celebrity stylists tips, avail personal shopping tips, wedding styling, fashion advice and so on

Why should you follow?

If you want to learn about the latest fashion products & personalized and on demand style advise, Elan Street is the right blog to follow.

It is considered as one of the best urban fashion blogs in India which has thousands of followers on social media sites including Instagram, Facebook and twitter.

How do most fashion bloggers make money from their blogs?

fashion bloggers income

This is an interesting question and also one of the most asked questions as well. So we tried to include it a separate section here to help you provide you the best answer.

Most of the bloggers earn money from their blogs in a ton of ways ranging from:

  • Affiliate marketing
  • Events
  • Brand collaborations
  • Advertising
  • Sponsored content

Let’s briefly talk about each one of them so you can understand even better about how most of them are making money from their blogs.

Affiliate Marketing

Affiliate Marketing

Almost all of the blogs mentioned above use affiliate links on their blog posts to link directly to products that they use or recommend (such as clothes, accessories, tools and products etc).

There are also bloggers who wear custom made clothes or accessories and post them on to sites like Pinterest, YouTube, Instagram etc along with the affiliate links to let their audience buy. In return, they will get paid based on either clicks or a percentage of total sales made from their affiliate referral links.

If you’re also a fashion blogger and looking to make money through affiliate marketing, we recommend you to check out these best affiliate programs and pick the best performing products that suit your target market.



There are so many bloggers who attend events or organise fashion events where they make decent money from each and every event they organise. Not only events allow them to make money but they expose themselves with other brands, people and more.

Brand collaborations

Brand Collaborations

The #1 biggest advantage with fashion blogging is that you can use blog posts, Instagram, Youtube videos, Pinterest collaborations and so many other mediums to promote other brands and easily make money from online.

That’s the reason why majority of these bloggers use a ton of ways to collaborate with brands to promote their products and take money or commission in return.



There are basically two ways most fashion industry bloggers make money through advertising. One is banner ads (by showing banner ads within their site either within pages or sidebar or footer) and the other is display advertising (such as using AdSense ads, Infolinks, Media.net and so on).

Although display ads are widely used by if you’re running a fashion blog, we recommend you to focus more on getting banner ads from sites like BuySellAds.com so you can get paid more for your traffic. Banner ads mostly depend on several things listed below

  • Cost Per Impression i.e. how many people see your ad
  • Cost Per Click i.e. how many people click on your ad
  • Cost Per Action i.e. how many people actually try or buy a product you are advertising within your site

That being said, you can also give a try to display advertising and here are some of the best AdSense alternatives you can check out.

Sponsored content

Sponsored Content

Sponsored content simply means you are promoting others content by taking money, products, services in return. We’ve been lately noticing one of the common things among these bloggers that they have become more transparent.

Whenever they are promoting sponsored contents, they are using the hashtags #ad #sponsored etc to indicate that the content is sponsored by a brand or company. Not only it help their audience understand that it’s a sponsored content but they love that kind of honesty which helps you increase your bottom line in the long run.

That being said, if you’re thinking to launch a fashion blog and make it profitable, we recommend you to check out the following post as it’s a must read for every fashion enthusiast.

How to Start A Fashion Blog: Step by Step Guide for Newbies (And Make It Successful)

Note: We will keep updating this post whenever we find a better fashion blogger from India. Do tell me more about your blogs if you have in fashion industry with small description of what your site is all about. We’ll consider your thoughts and would be happy to list here if I find it’s worth reading.

More Resources Worth Checking:


How much do fashion bloggers earn in India?

For full-time bloggers, it’s easier to make more money as they’ve lot more time to turn their blog into a profitable business. Most fashion bloggers in India earn anywhere around $1000 to $5000 and even more depending on the traffic their website gets.

How to start a fashion blog from scratch?

That being said, make sure to read the post on how to start a fashion blog to find out how you can quickly set up your own blog on WordPress and create content on the go.

What Others are Reading:


It’s no secret that looks matter. Your lifestyle highly depends on the attitude you have and your attitude mostly comes with the styles you follow, the dress you wear and the hairstyle you have.

If you want to look gorgeous, stylish and become more confident in 2024, spend at least 2 to 3 hours every week on reading the top fashion bloggers contents that are mentioned here.

Did I miss any of your favourite fashion blog from India? Please do mention it in the comments and I’d be glad to consider listing it into this page. You can also mail me at [email protected] by sharing your blog details.

About Author
Anil Agarwal is the Founder of Bloggerspassion. He is a full-time blogger and SEO expert who has been helping people build profitable blogs for over a decade Now. He has been featured in Over 100 Publications including Forbes, The HuffPost, HubSpot, Shopify, Semrush, Kinsta, Bluehost, Hostinger and G2.com etc. Know more about Anil Agarwal from here.

Reader Comments (28)

  1. Greetings,

    I really appreciate your blog and there is no doubt this blog is worthy for all fashion blog writers. I am also a fashion blogger and I am seeking best fashion blog of 2023 and finally I got this one. This blog is really updated about fashion trend and latest styles.

    Thank You So Much!

  2. Hi, I am a newbie and want to make a blog on fashion and have a lot of confusion after reading your blog A lot of problems were solved.
    Thanks for sharing an informative blog that tells us when and how we should start a fashion blog. I read it all and I think nothing else more needs to know to make a beautiful blog.

  3. Hi, Thanks for sharing useful information about fashion bloggers. These are really the best bloggers I have encountered yet. I hope to see your more listings in the upcoming days. I love Tashiara’s blog about the latest fashion trends, fashion styles, incredible ideas, and tips on the latest fashion.

  4. Hi Anil Sir,

    I am daily visitor of your blog and it’s very lovely to see how beautifully you write the posts. I am also started blog on lifestyle niche. And your post helps me to know my competitor sites and getting backlinks from them.

    Best Regards.

  5. Hey sir,

    Every time, I go through your blog and I really find interesting and informational.

    You’ve motivated me to perhaps begin my very own blog. From your article, I have an Idea what I can write about in my next blog post.

    hope to see many more blogs like this in coming days. Great job.

    Thank you

  6. Greetings,

    I really appreciate your blog and there is no doubt this blog is worthy for all fashion blog writers. I am also a fashion blogger and I am seeking best fashion blog of 2019 and finally I got this one. This blog is really updated about fashion trend and latest styles.

    Thank You So Much!

  7. Hey
    Thanks for sharing the list of blogs of Fashion Bloggers Community. This list was very useful.

    Thanks & Regards
    Rahul Gupta

    • Hi Grissel, thanks for the suggestion, we’ll look into the blog and let you know if it is worth mentioning here in the list of best fashion blogs in India that’s worth following.

  8. Hello,
    Thanks for such a useful information. I am also a fashion and beauty blogger. Ethnic Oyster is an ecommerce website where I have included magazine part also dealing with latest style, trends and fashion updates!! I will definitely keep these tips and strategies in mind to generate more traffic to my site. I am still confused about how I can increase DA and PA of my website. Will SEO for certain keywords works or something else?? Please provide the solutions to that!!

  9. Being a fashion enthusiast it was really interesting reading your blog. Thanks for sharing. Looking forward to such posts which includes latest fashion bloggers.

  10. Hey, thanks for posting article on top fashioners. I will start following some of these bloggers now onwards as my fashion sense is not good. Nowadays everyone loves to wear the latest fashion and carry funky look so I will also try to look best with their fashion tips. One can also buy trendy fashion wears at a discounted price by using some online shopping coupons.

    • Hi Ankit, glad you found the list of best fashion blogs in India useful. You can easily improve your fashion sense by following the above mentioned blogs and just remember one thing: wear your attitude. It’s really not about what you wear but put a smile on your face always as it’s the best jewel.

  11. Got to find the best fashion Bloggers from here directly, instead of searching them through the varied list provided by google. Apart from it please provide me one of those list which is specially dedicated to bloggers related to Jewelry and Accessories

    • Glad you found the list of best fashion blogs in India helpful and I really appreciate if you can share this post with others on your network so they can learn something and find few blogs that are worth following.

  12. I would like to know which blogging niche is tough if I have to make a choice between Fashion and Travel. I believe the former one is tough because you need to be subject matter with lots of updates. Well, after reading here the list of famous bloggers, I feel that they have literally toiled hard to see their names in the list. Indeed, a good post.

    • Hi Zahid, finding a niche is hard and building a successful blog in any niche is even hard as finding a niche and finding niche market keywords are important if you want to create a money making blog. So make sure to find your passion and work really hard to become a success. That being said, here’s something interesting post around best affiliate programs: https://bloggerspassion.com/best-affiliate-programs/

    • Hi Simran, glad to see your suggestion and it will be great if you could share the list of fashion blogs that are missing from this list. I will review all the sites you suggest and will try to list them here if they are really good.

  13. Hello,
    Firstly thanks for the list… But many of the best bloggers related to fashion blogs are not published here. If you want then feel free to contact us for the detailed list free of cost….

    • Hi Manish, glad for your offer and it will be great if you could share the list of fashion blogs that are missing from this list or you can mail the list to my email id at info@bloggespassion. I will review all the sites you suggest and will try to list them here if they are really good.

    • Yogita, it will be great if you could share the list of fashion blogs that are missing from this list. I will review them and will try to list them here if they are really good.


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