InstantlyCurious to know how to get more Instagram followers?
Whether you know it or not, more than 1 billion people use Instagram every single month. Instagram is the 2nd BIGGEST social media platform after Facebook.
Not just that, 500 million people use Instagram Stories every single day. According to Hootsuite, Instagram users will spend an average of 28 minutes per day on the platform in 2020.
Amazing statistics, right?
So if you’re searching for how to get followers on Instagram in 2020 and beyond, this post is exclusively for you. Let’s dive into the details without much ado.
Table of Contents
- 13 Foolproof Ways on How to Get More Followers On Instagram Instantly
- 1. Optimize your Instagram profile
- 2. Harness the power of hashtags
- 3. Frequent content updates
- 4. “Timing” is everything
- 5. Learn the art of crafting appealing images
- 6. Invite your friends to follow you
- 7. Leave attention-grabbing comments on others pictures and statuses
- 8. Run contests on Instagram
- 9. Sneak into your competitor’s strategies
- 10. Run Instagram ads
- 11. Promote on other platforms
- 12. Collaborate with others
- 13. Try influencer marketing
- Who Has the Most Followers on Instagram [Top 10 List]
- Final thoughts on how to get more followers on Instagram in 2020
13 Foolproof Ways on How to Get More Followers On Instagram Instantly
Before jumping into the details, we first want to discuss few important things you must know about Instagram. So let’s start with them first and then we will dive into the details of getting more Instagram followers.
What is Instagram?
Instagram is a social network service (similar to Facebook, Twitter) where you can take, edit pictures and videos and share it with your friends online. It’s a free service that enables you to share your stuff with others for free on all the social media sites like Facebook, twitter etc.
Why do you need an Instagram account?
- Reach more audience to grow your online businesses
- Less competition when compared to Twitter and Facebook
- Potential exposure for your brand
So why not give it a try to boost your online presence, traffic and make more money? Now, let’s talk about 13 faster ways to increase your Instagram followers.
1. Optimize your Instagram profile
Most of the marketers often do a common mistake when it comes to Instagram. They fail to optimize their Instagram profiles. It doesn’t matter how much quality content you’re creating, if you fail to optimize your profile properly, you’ll NOT get any rewarding results.
Here are a few ways to improve and optimize your Instagram profile to get more followers.
Use the same profile image on every network: No matter how many social media platforms you are using, make it a habit of showing the same profile image on every social network. It helps others to easily recognize your name, face or brand.
Use a compelling bio: Your bio is extremely important. Tell what you do and also tell others how you can help them. Also, include a link to any of your important landing pages, email opt-in forms or website as a call to action to generate more traffic from your Instagram bio.
Here’s an excellent example of Foundr Magazine Instagram profile (with over 2 million followers).
Your Location: Instagram allows you to display your location in your profile. So if you’re targeting local audience, then it’s essential for you to include this information in your profile.
Quick note: If you’re interested in following blogging/SEO related advice, you can follow me on Instagram from here.
The best way to instantly get more Instagram followers is to use popular hashtags.
What is a hashtag?
Hash tag is simply set of words without space where # symbol is used before it. (Ex: #Instagram, #Hashtags etc.)
Why hashtags are important on Instagram?
Hashtags are generally used to categorize the images and make them searchable. It means by using the right hashtags, you will get attention from the right users on Instagram. Meaning is that, you will tend to get more targeted likes, comments, shares and followers by using relevant and popular hash tags on Instagram.
Use popular hash tags for Instagram to get more followers
Did you know that Instagram posts that use hashtags gain a 12.6% increase in engagement compared to those without? Hashtags on Instagram can help you get more followers, likes and engagement. Here are the 15 widely popular hashtags on Instagram.
Here are a few effective ways to use tags to get more out of Instagram.
- Use tools like All Hashtag, Ingramer, Sistrix etc to easily come up with relevant and popular tags in your industry.
- Limit your hashtag usage to under 30. It’s NOT essential to use too many hashtags in every post you publish.
- Make sure to use Insta search bar and start typing relevant hashtag ideas into their search bar and see what autofills so you can use them while posting.
- Use Instagram’s geotag feature as Instagram will automatically provide a list of possible locations near you. You can simply click on “Tap”, “Add Location” from the “New Post” screen from your device. Then, pick one of the suggested locations or you can type in any other location of your choice to attract more likes and followers.
3. Frequent content updates
A consistent posting schedule is a key to get more engagement and instantly get more followers on Instagram. Every time you post something on Instagram can get you more followers.
Instagram is all about pictures. And not just any pictures that easily get unnoticed. You have to post candid and awesome pictures to your Instagram account to get more followers on Instagram instantly.
Did you know the reason why few people get more Instagram followers than anyone else? The #1 reason is that they don’t post any random shots, they only post epic images that get all the attention from all the other users from Instagram.
So post really great images using great filters to get more followers on Instagram and others on Instagram will automatically share your stuff and help you succeed on Instagram.
4. “Timing” is everything
If you’re doing everything right such as creating appealing images, editing like a pro, using the right hashtags and forgetting to post at the RIGHT time, you’re not going to get more followers on Instagram.
Timing is really everything for social media engagement. There are some of the best times to post on social media if you want to get more exposure.
So what are the best times and days to post your pictures on Instagram to get more likes, comments and followers?
With nearly a billion users on the Instagram platform, 20 billion photos shared, and 1 billion likes happening each day, Instagram is definitely a “bigger resource” for online people to get their messages and photos shared.
The smart way to get the most out of Instagram is to share your images on the right time. You don’t have to post your images randomly at any given time, but make sure to position your posts, images at the right times to get the right people’s attention.
According to Sprout Social, the best time to post on Instagram is on Wednesday at 11:00 AM and Friday from 10:00 AM to 11:00 AM for better results. Here are a few more timings you can consider for better engagement on Instagram.
- From 5 AM from Tuesday to Friday generates the highest amount of engagement
- From 11:00 AM to 3:00 PM during the weekdays also generates a lot of buzz on Instagram
- Posting on Saturday around 11:00 AM can get you more exposure on Instagram
Have a look at the following research done by Sprout Social.
As you can see above, according to their research, the best time to post on Instagram is on Wednesday at 11:00 AM and Friday from 10:00 AM to 11:00 AM for better results.
5. Learn the art of crafting appealing images
Instagram is all about grabbing attention with appealing images. So make sure to create unique, appealing and original images. Here’s how to make your Instagram images stand out from others.
Think square while using images: No matter what device you’re using to capture images to upload on Instagram but think square. With 1:1 square aspect ratio, placing your text (or quotes) in the centre can make your images easily stand out.
Use tools: There are a ton of apps that you can use to edit your photos, add text, logos, add filters and so on. Typorama, Instaquote etc tools have are great for adding quotes to your Insta photos.
Watermark all original content: Instagram or any other popular social media channel is full of duplicate content. It’s easier to take a screenshot of your images and repost. That’s why you need to watermark all your original and unique posts.
6. Invite your friends to follow you
One of the easiest ways to get more Instagram followers even if you are new to it is to invite your friends to join Instagram.
Let them know the cool things about Instagram and ask them to follow you. The more friends you invite, the chances are you will soon start getting more Instagram followers.
Connect your Instagram account with Facebook and start promoting it. Make the most out of your Facebook account and start connecting with your friends, invite all of your Facebook friends to Instagram and ask them to follow and share your pictures on their walls.
This could lead to boosting your followers on Instagram in no time, so don’t waste your time, start promoting on Facebook, seek your friends help and you will notice the results.
Also, make sure to follow suggested users on Instagram to get more followers.
The great thing about Instagram is that it gets more engagement than Facebook or Twitter or any other social media platform. That’s the reason why Instagram became an almost instant hit and almost 5 billion images are shared and uploaded to Instagram since it has started.
One of the best ways to increase your Instagram followers is to follow the suggested users on Instagram (or become a part of the suggested user list). This way you will be able to rapidly grow your followers on Instagram.
Here’s how to find your suggested users on Instagram.
- Go to your Instagram account settings and then tap Find Friends on Android or Find People to Follow on iPhone
- Tap Suggested Users on Android or Instagram Suggested on iPhone
- Tap Follow next to people whose photos and videos you want to see in your Feed
7. Leave attention-grabbing comments on others pictures and statuses
Leaving comments on Instagram posts (especially on the profiles with more followers) can work like a charm. The key here is to leave attention-grabbing comments that tend to get more likes from other users.
It’s all about the visibility in online (especially on Instagram) that gets you more comments, likes and followers. Without a doubt, commenting on others pictures on Instagram can get you more comments and followers too. Make sure to promote their pictures as well whenever you find something funny and interesting.
And also never leave random comments, instead of leaving boring comments, you can use witty comments or include humour in your comments to attract others attention. Don’t post your comments anonymously if you want to increase your followers on Instagram through comments.
8. Run contests on Instagram
Did you know the smartest and simplest way to get more Instagram followers? It is to run photo contests. But how can you do that?
You can do it in two ways either find a sponsor or invest your own money (you can start with a small amount) and start a photo contest on Instagram, allow your followers to post their pictures.
This way you are not only allowing great pictures to post on your accounts on Instagram, but you are also engaging more people and inviting them to share stuff to get more visibility. At the end, all these lead to getting more followers for you on Instagram.
Don’t make a blind mistake of putting too much when you are just starting out on running photo contests on Instagram, you may end up getting nothing if you don’t know how to promote well. So start small, invest small and ask your friends and followers to promote your stuff so that more people will be interested to participate in your contests.
9. Sneak into your competitor’s strategies
One of the most powerful ways to gain more followers on Instagram or any other social media platform is to analyse your competitor’s strategies. Find out how they are creating and promoting their stuff.
You can ask yourself the following questions to sneak into your competitor’s tactics.
- Are they using paid promotions?
- Are they cross-promoting each other?
- How frequently are they posting on Instagram?
- How many hashtags are they using?
- At what times are they posting?
Once you get all the answers, it becomes so much easier for you to come up with new ideas to get more out of Instagram to boost your following.
10. Run Instagram ads
If you want to gain more followers on Instagram really quickly, then create ads.
Instagram offers you several types of ads which are included below.
As you can see above, you can promote image ads, video ads, carousel ads and so on.
Promote your best content while running ads on Instagram. Pick your most popular and most liked post to use as an ad to get more people to see your stuff. Always start small, test everything and grow consistently.
Make sure to use faces whenever possible while using ads. Why? Because the images that contain faces get 38% more likes than other types of content.
Just don’t make your followers feel like you’re constantly trying to sell them something. So use your ads smartly and target the right people. Whenever possible, try to promote with videos nearly twice as likely to make a purchase, especially if you couple it with a call to action.
11. Promote on other platforms
Always think about how you can grow outside of Instagram if you want to increase your following on Instagram. Here’s where other social media platforms help you.
Make sure to use;
- Facebook groups (including Facebook pages for your business)
The above channels can easily help you cross-promote your Instagram posts. Just make sure to reshare your most popular posts and help others (including new audience) to connect with you on Instagram.
There are thousands of people who are creating accounts on multiple social media sites each and every hour. So you have to utilize these social media sites to your benefit, use them to drive more traffic, offer them something to like your pictures on Instagram.
It doesn’t matter if you have only one Instagram account or multiple accounts, start promoting them on your social media networks like Pinterest, Facebook, twitter etc.
Promoting on social media doesn’t guarantee you the instant results, but you will definitely start receiving more likes, and followers once you start building rapport with your followers. That’s why it’s essential for Instagram users to be everywhere to get more followers.
Not only that, sites like Facebook also allows you to connect your Instagram profile and you can share every single post both on Insta as well as Facebook if you want wider reach on both platforms.
Also think about promoting your content on other channels such as your email lists, websites and blogs etc for better promotion and engagement.
12. Collaborate with others
Collaboration is a popular technique used on Instagram to grow following quickly. It is when someone teams up with one or more Instagram users for promotion to their fans and reach. It could be either paid or unpaid.
It may be reposting some of your Instagram posts or simply tagging you along the way on Instagram to increase your reach. You would usually share others’ posts and tag on each other’s Instagram posts in collaboration.
Make sure to find relevant bloggers, brands or people who have similar interests and Instagram feed to get “relevant followers”. You can either DM them or connect with them on email or website (these can usually be found from their bio).
13. Try influencer marketing
Try to connect with the influencers on Instagram. You don’t have to find those Insta celebs with millions of followers to get traction but you can get a lot of followers even if you find a couple of Instagram influencers who get tons of shares and likes.
As you can see above, 89% of people say ROI from influencer marketing is a lot better than other channels. So why not give a try?
Influencers are everywhere. Take any social media platform for that matter, there are lots of advantages of having influencers in your friend’s list. But it’s not always easy to connect and let them share your stuff. Because influencers don’t share any random stuff on their networks, they care about their readers and followers.
So you have to think about long term approach if you are thinking to take advantage of the influencers on Instagram to get more followers.
One of the easiest ways to connect with Instagram influencers is to regularly like, comment and share their pictures and videos on Instagram. No need to say you first have to find and follow all the influencers on Instagram.
And frequently visit their sites to see the latest posts and updates, whenever you like something from their pictures feed, like them, leave comments and immediately share them on your Facebook accounts.
You can also email and appreciate them from time to time, this way you will be able to grab their attention.
Once you build great rapport with the influencers on Instagram, you can start asking them to either like, follow or share your pictures with their network. If they do like your stuff, they will be happy to promote your stuff, thus you will receive more likes, comments on Instagram followers without being pushy.
Who Has the Most Followers on Instagram [Top 10 List]
Do you want to know who has the most followers on Instagram in 2019? This section is exclusively for you then. Here’s the 10 most followed celebrities or brands on Instagram.
- @instagram (official Instagram account) has 315 million followers
- @cristiano (Cristiano Ronaldo, who is a world famous footballer) has 187 million followers
- @arianagrande (Ariana Grande, who is a famous musician and actress from USA) has 166 million followers
- @therock (Dwayne Johnson, who is a famous actor and professional wrestler from USA) has 159 million followers
- @selenagomez (Selena Gomez, who is a famous musician and actress from USA) has 158 million followers
- @kimkardashian (Kim Kardashian is a reality TV personality) has 150 million followers
- @kyliejenner (Kylie Jenner is another incredible reality TV personality and businesswoman from USA) has 149 million followers
- @leomessi (Lionel Messi is the world’s most famous footballer) has 134 million followers
- @beyonce (Beyoncé is a famous musician from USA) has 134 million followers
- @neymarjr (Neymar is another most followed footballer) has 127 million followers
- @natgeo (National Geographic official account) has 125 million followers
Quick note: If you leave alone the official Instagram account, you can find the other 10 most followed celebrities and brands from the above list. The data is taken from their official accounts as of writing this post (November 2019)
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Final thoughts on how to get more followers on Instagram in 2020
Instagram is actively used by millions of people every day and if you want to get more out of it, you need more followers.
Getting more followers on Instagram is not a big deal if you know how to promote your pictures. The key here is to post candid shots on your Instagram accounts and make sure you are promoting them on the right times to reach more people.
Use better filter options on Instagram to post great pictures, and properly categorize your pictures with popular hash tags to reach more audience. And don’t forget to spend quality time on Instagram be it liking others photos, commenting on them or promoting their stuff on your social media networks.
From running Instagram ads to collaborating with others, posting at the right times and optimizing your profile – everything plays a key role. So what are your thoughts? Did you like this post on how to get followers on Instagram? Share your views in the comments.