How to Build A Profitable Blog Or Business In 2018

build a profitable online business

Every year, there are millions of blogs being created. Most of them are getting abandoned in their first 6 months of creation. If you want to succeed in blogging, you have to create content that educates your readers.

You can’t make passive income from online without having a blog, can you? 

Blogging can not only give you online reputation it also helps you build long lasting relationships with like-minded bloggers to help you spread your online businesses. Most people don’t succeed online because of one reason, they are not passionate about solving others problems.

If you want to make your blog success, follow these strategies and you will see drastic changes in no time. Always remember, blogging is always about branding. If you focus on building a brand for yourself, you can build a thriving online business sooner or later.

That being said, here are few tips to build a profitable blog in 2018.

build a profitable online business

Create content that spreads naturally

This is a no brainer. Content is always king. You can’t build a successful blog or business without posting great content. Your content should solve your target audience problems and your content has to be unique.

If you deliver problem solving content on a regular basis, by the end of 2018 you can build a thriving audience around your online business.

Here are few tips to create great stuff.

  • Understand your market (know who you are writing to)
  • Find out the problems in your niche
  • Come up with unique set of solutions (and post them on your blog regularly)
  • Promote it to get wider reach (ask others to share your stuff)
  • Always write great headlines that persuade people to click on your posts.

Promotion is the key

Without promotion, writing articles day in and day out is a waste of time. Why create more stuff when no one reads or promotes you?

Most bloggers underestimate the power of promoting their blog posts, videos and slides. If you want to get more views on your stuff, you should promote like no one else. Promotion is the success key to make your blog posts go viral.

One of the best ways to begin your promotion strategy is to use social media wisely. Social media sites like Facebook, twitter, Google+ can give your posts wide reach quickly. The key to make your blog posts go viral on social media sites is to have irresistible headlines.

Nichify your niche to build targeted audience

Most bloggers cover almost every topic under the sun. It worked before. It won’t work now, not anymore. You have to create authority in a specific niche and you have to deliver stuff that no one else is offering. That’s the success mantra for your online business in 2018.

Don’t cover too many topics, narrow down your choice of publishing posts.

For example, if you want to create a blog on Internet marketing (IM) which is widely known and ever green, don’t cover all the topics from affiliate marketing to list building. Instead, focus on 2 to 3 topics and conquer them first. Then you can add up more topics as your blog grows. This way you will be able to find the market for your niche and you can also create authenticity in specific topics by frequently covering them.

Money isn’t it in the list, it’s in YOU!

The problem while building an email list is most people think building an email list is enough, it makes itself money. No it isn’t. You can make money from the list only if you are following right strategies. Without having a monetization strategy, you can’t make a penny from your email lists no matter how big they are.

Most bloggers build their email lists blindly. They use freebies like eBooks to collect emails and they never spend time on building a rapport with their blog followers.

If you only care about building a massive email list, it can never give you money in the long run. You must focus on creating relationships with your email list subscribers. And once you build a great rapport with them, you can then make them purchase your stuff by making them aware of your products.

First impression is the LAST impression

Design is the king. If you want to build a profitable blog or business in 2018, make sure to give top priority for your website design.

Website design is the first thing most people see. If someone lands on your blog or website for the first time, they don’t read your posts, they don’t buy your stuff, they look at your design. If it’s good, they will proceed to read or buy your stuff. Having a great design is that important, it can make or break your blog success.

Either hire a professional designer to design your site or buy search engine friendly themes like Thesis, Genesis etc. Never use free themes, they give mediocre appearance most of the time.

Here are few tips to create an appealing design for you blog(s).

  • Avoid the clutter (white space is always good)
  • Don’t use too many plugins (as it can slow down your website speed)
  • Use a readable font size (14 to 16 px is good)
  • Use a good font (Georgia, Verdana are the best)
  • Avoid using mediocre logo designs (Either hire someone on Fiverr or simply use fonts if you want to go cheap)

Profitable blogs are created over time, not instantly

Consistency is the key to online success. There’s no overnight success in blogging or any other business. You have to develop your network, increase your readership and sell more stuff to survive in the blogosphere. It definitely takes time, so use this year to build a great platform for your business.

Analyze any successful blogger’s journey, you will notice one thing – they all continued doing their work even when the things went wrong. They never gave up on their dreams, they always focused on building loyal fans around their blogs. Remember that, every professional was once an amateur.

In a nutshell: Creating a profitable business online is not a rocket science. It takes persistence, consistency and hard work to take your blog from zero to hero. If you focus on building a brand through your blogs, you will notice the results in the long run.

Do you have any more strategies or tips to build a profitable blog and business in 2018? What are your blogging goals in 2018? Share them below.


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