Semrush Free Trial Aug 2025: 30 Days Guru & Pro [Get Full Access]

Semrush is undoubtedly the world’s leading SEO suite, with over 112,000 active users who use the tool to track their SEO efforts and spy on their competitors. They are known for their biggest keyword database – 26.9 B. (Main reason to pick Semrush over other SEO tools)

We believe in “testing before you buy,” and so does Semrush, which is why they offer a free trial on two of their premium plans. This lets you thoroughly explore the tool for 14 days before deciding to purchase.

Without any further due, get your hands on the free trial below:

Steps To Claim a Semrush Free Trial (Pro)

Follow this simple three-step guide and claim the Semrush free trial in under 5 minutes.

This is a demo process for claiming an SEO toolkit trial. (The process will be the same for the other trials. Just choose one from the trials list below and follow from step 2.)

Step 1: Click on the Semrush Pro trial offer link

Semrush offers a free trial for a couple of its plans.

Click HERE to unlock the Semrush Pro trial.

Once you are redirected to the offer page, click on “TRY IT FREE” to move to the next step.

Step 2: Create a Semrush account

A new Semrush account is mandatory for this offer to work. Enter a new email ID, assign a password to your account, click “Create an account” and check your inbox for a confirmation login code.

Copy that code and enter it on the Semrush website to confirm your new Semrush account.

Step 3: Checkout with your free trial

At this stage, Semrush will ask you for your payment details. Don’t worry, you won’t be charged right away, Semrush just saves the details in case you want to renew your plan after the free trial ends.

You will be able to see all the details related to your free trial on the right-hand side of the screen.

Once you fill in the payment details, click on “Place The Order” and you are done.

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Steps To Claim Semrush Free Trial (Guru)

Step 1: Click on the Semrush Guru trial offer link

Click HERE to unlock the Semrush Guru trial.

Once you are redirected to the offer page, click on “TRY IT FREE” to proceed to the next step.

Step 2: Create a Free Semrush account

Then, you’ll need to create an account.

Enter your email into the “Enter a Fresh email ID here” field and tap on the “create account” button. Now check your inbox for a confirmation login code.

Copy the code and enter it on the Semrush website to verify your new account.

Step 3: Start with your Guru free trial

At this point, Semrush will prompt you to enter your payment details. You won’t be charged immediately. They simply store the information in case you decide to continue after the free trial.

After entering your payment info, just click “Place The Order,” and you’re all set!

Here’s a video tutorial for the trial process:

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How to cancel the Semrush Free Trial?

You have the complete freedom to cancel your free trial anytime during the 14 days. Here is how you can do it.

• Make sure you are logged into Semrush. 
• Click here to get redirected to the cancellation page.
• Find the link titled “Active”, click on it, and later click on “Contact Us” from the drop-down box to move to the next step.

• Now, fill out the account cancellation form and submit it.
• The Semrush customer support team will contact you, simply ask them to end the free trial.

Quick Note: In case you have been charged after 7 days and you still want to cancel the subscription, then you only have 7 days refund policy.

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List of All Free Trials Offered By Semrush

There has been a major update for all new Semrush users who are looking for Pro and Guru Trials.

• Since 17th May 2023, Semrush has reduced the free trial duration from 30 days to 14 days.
• On 30th April, Semrush made a major update to its SEO tool by splitting all features into multiple separate toolkits. As a new user, you can now claim separate free trials for SEO, Traffic, Local, Content, AI, Social, and Advertising toolkits.
• The most popular trial you can grab today is for the Semrush SEO toolkit. Inside this toolkit, you can use Semrush’s main tools, including the Keyword Magic tool, Competitor Research, Backlink Analysis, Site Audit, and more.

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Semrush Pro vs Semrush Guru Trial (Which Trial Plan to Go For?)

Semrush offers a free trial for a couple of its plans – Pro and Guru. While you may not be charged in the first 14 days, you’ll have to pay the plan’s fee after the free trial ends.

Knowing which one better suits your needs will help you choose between the two and avoid overpaying.

Let me compare both plans side by side to clear the picture for you:

Parameter	Pro Plan	Guru Plan
Price	($139.95/month)	($249.95/month)
Project Tracking	Up to 5 projects	Up to 15 projects
Keyword Tracking	Up to 500	Up to 1500
Results per report	10k	30k
Keyword metrics updates	250	1000
Pages to crawl per month	100k	300k
Other Toolkit Access	No	No

The pro plan is ideal for the ones who are just starting and don’t have a vast website. Secondly it is ideal for website owners who need extra crawling ability and have thousands and thousands of pages.

If you are someone who can’t distinguish between the two, it is better to go for Guru as you pay 2 times more but get 3 times more features compared to the pro plan.

For absolute beginners, the best way is to start with pro and upgrade to guru whenever required. But if you need to test Semrush on a considerably bigger project, consider the Semrush Guru free trial.

Before upgrading to a paid Semrush plan, be sure to check for available coupons. You might find some savings.

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What Are The Features Available in Semrush Free Trial?

We will cover four key actions you should take during your 14-day Semrush trial to ensure you are making the most out of it. 

Submit your website to Semrush for overall monitoring

The first thing you should do after creating your Semrush account is to plug your domain URL into the domain overview tab under competitive research.

This will give you insights into what your site is doing well and what can be improved.

For example, examining my site bloggerspassion.com reveals a kind of downward trend in organic traffic and keyword rankings, indicating potential penalties or ineffective strategies. Pay attention to trends in your own site’s traffic and keyword performance.

Check your website’s authority score and what’s impacting it

Next, check your authority score, which impacts your site’s ranking ability. If your score is low, focus on building backlinks. 

For moderate scores, the balance between backlink building and creating fresh and unique content. 

High scores indicate an authoritative site, so continue building backlinks and creating quality content.

Examine the backlink section to understand your site’s link profile. A higher percentage of do-follow links is crucial for SEO juice. Identify the types of backlinks your content attracts and adjust your strategy accordingly.

Carry out competitor research

After assessing your site, dive into the competitor research tab to analyze your nearest search competitors.

Identify the websites competing for the same keywords and study their content strategies. For instance, a competitor like WomenAndSTEM.org can provide insights into successful keywords and content types.

Research for less competitive keywords

Move forward and use the Keyword Magic Tool to find new phrases to target in your content strategy. Filter by keyword difficulty and search volume to identify easy-to-rank keywords with sufficient traffic. For example, targeting phrases like “best SEO tools” can help you create content that attracts more visitors.

Don’t forget to use the Content Toolkit of Semrush

Lastly, If you’ve chosen the Pro + Content Toolkit free trial bundle, remember to utilize the tools available in this additional Semrush Toolkit worth $60/month.

Semrush has moved into AI content generation with a new tool called AI Content Generation. This tool combines Semrush SEO data with ChatGPT’s functionalities to help you create and optimize content. This tool will only be accessible if you have access to Semrush Content Toolkit.

Once inside the AI Content Creation Tool, you can try the following features:

• Find Content Ideas: It suggests content ideas based on your niche that your audience is actively searching for.
• Generate SEO-Rich Content: Leveraging Semrush top-tier SEO capabilities, you can generate entire articles at no additional cost.
• Use Brand Voices: This feature allows you to define your brand’s voice, tone, and writing style, which this tool will follow when generating articles. This ensures the content is tailored to your preferences and of higher quality compared to generic AI content.
• Optimize Existing Content: You can easily audit and fix your existing content using this tool.

Doing these 5 things will help you get familiar with the basics of Semrush. It’s a vast tool with a lot of data. Every feature has multiple uses, let me know in the comments how you plan to use your trial!

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Pros and Cons: 

Semrush Pros	Semrush Cons
Offers over 50 tools covering the entire SEO domain	Semrush doesn’t have a browser extension
Detailed competitor analysis for organic analysis, backlink analysis, and reverse engineering	Semrush’s content marketing tools are not included in the pro plan
Excellent for keyword research (with a database of over 26 billion keywords)	The learning curve is required for beginners
Provides accurate data closer to Google Search Console
Offers tools for content marketing, including topic research and SEO content templates
Its site audit tool scans your site for 140+ issues
Massive backlink analytics tool with 43 trillion links

You can check my Semrush review to learn about the tool in depth.

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New Feature Updates in Semrush:

In June 2025, Semrush introduced an important update to how its platform is structured. Previously, users could access nearly all features through the Pro or Guru plans as bundled offerings.

With this update, Semrush has reorganized its tools into separate purpose-specific toolkits. Each toolkit is now available as an individual subscription, allowing users to choose and pay only for the features they need.

Overview of Available Semrush Toolkits:

1. SEO Toolkit

This kit is a core package for SEO professionals. It includes all essential tools such as:

• Keyword Research
• AI Overview Tracking
• Competitor Analysis
• On-Page & Technical SEO Tools
• Rank Tracking (Desktop & Mobile)
• Backlink Analytics

This toolkit is ideal for individuals or agencies working heavily in organic search. I rely on this toolkit every day for both strategy and execution.

2. Traffic & Market Insights Toolkit

This kit is focused on market intelligence and traffic breakdown. It offers:

• Market Explorer
• Traffic Sources Across 190+ Countries
• Audience Insights & Demographics
• The .Trends feature is now included here as well

Best suited for market analysts, strategists, and businesses expanding into new regions.

3. Local Toolkit

Local SEO toolkit is good for local businesses aiming to strengthen their local online presence. Includes:

• Google Business Profile Optimization
• Listing Management
• Map Rank Tracking
• AI-Powered Review Management

4. Content Toolkit:

Content Toolkit is Ideal for writers and content teams, offering:

• AI Article Generator
• Content Optimizer
• Topic Research & Content Ideas

As someone who writes and edits frequently, this toolkit has proven extremely useful for content planning and on-page improvements.

5. AI Toolkit

AI toolkit of Semrush is trending now, which helps in tracking brand visibility across AI-driven platforms such as:

• ChatGPT
• Gemini
• Other emerging AI-powered search tools

Useful for brands monitoring their performance across AI-integrated environments.

6. Social Toolkit

Social Toolkit is designed for social media professionals. It offers:

• Content Scheduler
• AI-Based Social Post Editor
• Social Media Performance Analytics

A valuable package for Social Media Managers looking to streamline and optimize their campaigns.

7. Advertising Toolkit

This Advertising Toolkit is equipped for PPC and media buying teams. It includes:

• PPC Keyword Research
• Competitive Ad Analysis
• PLA Research
• Ad History & Launch Assistants

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Concluding The Semrush Free Trial Offer!

Semrush is the ideal SEO toolkit for anyone who wants to increase their website’s search traffic and its free trial is the absolute best way to test the tool to its limits before investing.

I started my journey without a free trial back in 2015 but if you are new to Semrush, the free trial is the golden opportunity to start your time with the tool.

No matter what step you are on in your SEO journey, Semrush offers ALL the tools you need to research keywords, create content, build links, and grow your organic rankings (even when the search is volatile!)

So what are your thoughts on Semrush’s free trial account? Have you claimed it? Have any questions? Let us know in the comments. Also, look at the section above for some FAQs. In case you don’t like Semrush here are its alternatives mentioned.

Frequently Asked Questions

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