Top 10 SEO Tools for Mac to Skyrocket Your Website’s Search Traffic

Are you using an Apple Mac and looking for the best SEO tools for Mac? You’re in the right place.

Search traffic is the lifeblood of any successful online business.

Want more sales? Increase your search traffic. 

Want better conversions? Grow your search traffic. It’s as simple as that.

That being said, it’s NOT easy to improve your organic traffic due to heavy competition in almost every industry. So it’s important to rely upon a few SEO tools to take care of the important things like keyword research, competitor analysis, site audits, etc.

Over the last 10 years, we’ve used a wide range of SEO tools (including SEO tools for Mac) and we’re mentioning the BEST tools among them.

Here’s a handpicked list of 10 of the best Mac SEO tools.  

10 Powerful SEO Software Tools For Mac Users

1. Semrush

Semrush is one of the best SEO tools for Mac users. It offers over 50 SEO tools under one roof and is used by more than 10 million people worldwide. We’ve been using Semrush for over 5 years and we just can’t imagine running our business without it!

One of the major reasons to use Semrush over other SEO software tools is that it offers a huge keyword database with over 20 billion keywords.

Pros of Semrush:

Cons of Semrush:

• Semrush is an expensive SEO toolkit as its pricing plans start at $129.95 per month

Semrush Pricing: Semrush offers the following three pricing packages.

1. Semrush Pro: This is the starter plan from Semrush which costs you $129.95/mo which is suitable for bloggers and freelancers where you’ll get the following limits.

• Results per report: 10,000
• Reports per day: 3,000
• Projects: 5
• Keywords to track: 500
• Pages to crawl: 100,000

2. Semrush Guru: This plan costs you $249.95/mo which is suitable for small businesses and in-house SEO experts where you’ll get the following limits.

• Results per report: 30,000
• Reports per day: 5,000
• Projects: 15
• Keywords to track: 1500
• Pages to crawl: 300,000

3. Semrush Business: This plan costs you $499.95/mo which is suitable for agencies where you’ll get the following limits.

• Results per report: 50,000
• Reports per day: 10,000
• Projects: 40
• Keywords to track: 5000
• Pages to crawl: 10,00,000

If you want to save more on Semrush, go with their annual plans as you can save 16% instantly on all their plans. Here are the pricing plans (if you go with their annual plans).

• Pro Account for 12 months: Pay $108.33/mo
• Guru Account for 12 months: Pay $208.33/mo
• Business Account for 12 months: Pay $416.66/mo

Click here to Save 16% on Semrush Annual Plans

Want to grab a 14-day free trial of Semrush? Here’s a simple tutorial to grab Semrush’s free trial for 14 days.

Visit this EXCLUSIVE link to grab your Semrush Pro account for free (which is worth $129.95). Once you click on the link, you’ll see the following page.

Just click on the “Start your FREE 14 day trial Now!” button to register for free.

You can register by entering your email and any password of your choice.

Then, you’ll be redirected to the purchase summary page where it shows $0!

Simply enter your details (email, password, and billing details) to grab your Semrush Pro account FREE for the next 14 days.

Browse More:

• Semrush Coupon Code 2024 + FREE eBook!
• Best Semrush Alternatives for 2024

2. SEO PowerSuite

SEO PowerSuite has four amazing SEO tools in one place which include rank tracker, website auditor, SEO Spyglass for backlink analysis, and LinkAssistant for link building.

One of the major reasons to choose SEO PowerSuite over other SEO tools for Mac is that it offers truly unlimited data. That means you can add unlimited websites, keywords, backlinks, pages, and so on.

Pros of SEO PowerSuite:

Cons of SEO PowerSuite:

SEO PowerSuite Pricing: SEO PowerSuite offers the following 3 pricing plans.

1. Forever Free plan: This plan is free forever where you’ll get the following things.

• Unlimited sites and keywords
•  All SEO features (with volume limitations)
• Track keyword rankings
• Access to on-page SEO
• Analyze backlinks

2. SEO PowerSuite Professional plan: This plan costs you $299 per year where you’ll get the following things.

• Unlimited number of websites
• Unlimited number of keywords
• Saving projects
• Unlimited amounts of extracted search engine related data
• Scheduled SEO tasks to run on autopilot
• Professional SEO reports inside the software
• Copying data to clipboard

3. SEO PowerSuite Enterprise plan: This plan costs you $699 per year where you’ll get everything from the Professional plan along with the following things.

• White-labeling reports for clients
• Exporting client reports in PDF and HTML
• Automatic scheduled report delivery
• Exporting data in .txt, .html, .csv, .sql

So what are you waiting for?

3. Ahrefs

Ahrefs is one of the popular SEO tools that is trusted by SEOs and marketing professionals all over the world.

One BIG reason to choose Ahrefs over other SEO tools for Mac is that it updates its index with the fresh backlinks on the web every 15 minutes. So if you’re looking for huge and fresh backlink data, Ahrefs is a great tool for you.

Pros of Ahrefs:

Cons of Ahrefs:

Pricing of Ahrefs: Ahrefs offers 4 pricing plans which are listed below.

1. Lite: This is the starter plan from Ahrefs which costs you $99 per month. It is a great option for beginners where you can add 1 user, create up to 5 projects, track up to 500 keywords and you’ll get 10,000 crawl credits per month.

2. Standard: This plan costs you $179 per month which is great for bloggers. You can add 1 user, create up to 10 projects, track up to 1500 keywords and you’ll get 500,000 crawl credits per month.

3. Advanced: This plan costs you $399 per month which is great for SEOs. You can add 1 user, create up to 25 projects, track up to 5000 keywords and you’ll get 1.25 million crawl credits per month.

4. Agency: This plan costs you $999 per month which is suitable for agencies. You can add 1 user, create up to 100 projects, track up to 10,000 keywords and you’ll get 2.5 million crawl credits per month.

So what are you waiting for?

Read: Best Ahrefs Alternatives to Use in 2024
Read: Semrush vs Ahrefs: Which is The Better SEO Tool?

4. WebCEO

WebCEO is one of the best SEO tools for Mac that offers a set of 22 SEO tools under one roof.

If you’re looking for an affordable all-in-one SEO toolkit for Mac to perform everything including keyword research, rank tracking, SEO audits, monitor backlinks, etc – WebCEO is a great choice for you.

Pros of WebCEO:

Cons of WebCEO:

Pricing of WebCEO: WebCEO offers the following 4 pricing plans.

1. Solo plan costs you $35 per month which is great for starters where you can add 1 website and track up to 50 keywords

2. Startup plan costs you $99 per month which is great for startups where you can add up to 5 websites and track up to 200 keywords

3. Agency Unlimited plan costs you $99 per month which is great for agencies and businesses where you can add unlimited websites and track up unlimited keywords

4. Corporate plan costs you $299 per month which is great for starters where you can add up to 30 websites and track up to 600 keywords

5. Ubersuggest

If you’re looking for an affordable SEO toolkit for Mac, Ubersuggest is an excellent choice for you.

One of the major reasons to choose Ubersuggest over other SEO tools for Mac is that it offers lifetime subscription plans. It’s also 90% cheaper than most other premium tools such as Ahrefs, Moz, Semrush, etc.

Pros of Ubersuggest:

Cons of Ubersuggest:

Pricing of Ubersuggest: Ubersuggest offers the following “lifetime subscription” plans.

1. Individual plan: This plan is great for entrepreneurs & small businesses and it costs you only $120 for a lifetime subscription where you can manage up to 3 websites.

2. Business plan: This plan is great for small & medium businesses and it costs you only $200 for a lifetime subscription where you can manage up to 7 websites.

3. Enterprise plan: This plan is great for large businesses & agencies and it costs you only $400 for a lifetime subscription where you can manage up to 15 websites.

All of their pricing plans come with a 30-day money-back guarantee. 

Read: Ubersuggest vs Semrush: Which SEO Tool Is Worth Every Penny in 2024?
Read: BEST Ubersuggest Alternatives for 2024

6. Scrutiny for Mac

Scrutiny tool is an exclusive SEO tool for Mac that can be used for link checking, SEO, sitemaps, and many more.

Pros:

Cons:

Pricing:  It doesn’t offer a free version although it gives you 30-day free access.

Their single license costs you $115.

7. EverWeb

EverWeb is one of the popular “drag and drop” website builders for Mac. It helps you easily create powerful websites.

One big reason to choose EverWeb is that it offers both SEO software and web hosting at affordable prices.

Pros:

Cons:

Pricing: The EverWeb license comes in the following 3 pricing plans.

1. EverWeb Standalone: This plan offers you just the software where you can host your

website anywhere. This plan costs you $79.95 (which is a one-time fee) and gives you access to the following things.

• 200+ free website templates
• 500,000+ free Stock Photos
• Create unlimited websites
• 1 year of FREE updates
• 24/7 email support

2. Hosting Lite: This plan offers both the software and web hosting so you don’t have to purchase hosting separately. This plan costs you $99.95 per year and gives you the following features.

• 200+ free website templates
• 500,000+ free Stock Photos
• Create unlimited websites
• 1 year of FREE updates
• 24/7 email and phone support
• Create up to 5 email accounts
• 2 GB website storage space
• 25 GB bandwidth
• Install 5 domains

3. Hosting Pro: This plan offers both the software and web hosting in one plan. It costs you $199.95 per year and gives you the following features.

• 200+ free website templates
• 500,000+ free Stock Photos
• Create unlimited websites
• 1 year of FREE updates
• 24/7 email and phone support
• Access to HTTPS
• Create up to 25 email accounts
• 10 GB website storage space
• 100 GB bandwidth
• Install unlimited domains

So what are you waiting for?

8. SEO Auditor

If you’re looking for a free SEO tool for Mac, SEO Auditor is for you. It helps you easily find out all the major technical issues on your website. Find top 10 keywords, find social links, domain authority metrics, and much more using this tool.

Pros:

Cons:

Pricing: It’s totally free to use. You just need to enter your website’s URL on their website to start auditing your site for free.

9. SEOquake

SEOquake is one of the most downloaded SEO browser extensions for Mac which currently has over 3 million downloads. 

One of the major reasons to use SEOquake is that it gives you an instant SEO summary for any webpage including page, domain, and backlinks details. Also, it’s totally free to use!

Pros:

Cons:

Pricing: It’s completely free to use. Use the following link to grab it today.

10. Screaming Frog SEO Spider

The Screaming Frog SEO Spider is one of the best SEO site audit tools for Mac users. You can use this software to do a ton of things ranging from finding broken links to creating XML sitemaps, discovering duplicate content, evaluating URL structure, and more.

One of the key reasons to use the Screaming Frog SEO Spider is that it offers a FREE version that lets you crawl up to 500 URLs in a single crawl. If you want unlimited crawling, you should go with their paid version. 

Pros:

Cons:

Read: Best Screaming Frog Alternatives 2024

Pricing: It offers both free and paid versions which are listed below.

Free version: The free version gives you access to the following things and you can crawl up to 500 URLs at once.

• Find broken links
• Analyze page titles & metadata
• Review meta robots & directives
• Audit hreflang attributes
• Discover exact duplicate pages
• Generate XML sitemaps
• Site visualizations

Paid version: The paid version gives you access to the following things and you can crawl an unlimited number of URLs at once.

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FAQs | Best Mac SEO Tools

Here are some of the frequently asked questions around SEO software tools for Mac users.

More Related Resources on SEO Tools:

• 30 Free SEO Tools to Boost Your Search Engine Traffic
• 10 Best Local SEO Tools to Grow Your Search Rankings
• Best DIY SEO Software Tools & How to Use Them Like a Pro

Final Thoughts on SEO software tools for Mac

There are a ton of SEO tools out there. 

But if you were to sit and try out each one of them, you would easily waste hours. That’s the reason we created this handpicked list of SEO software tools for Mac users so you can pick the ones that suit your budget and SEO needs.

So what are your thoughts on SEO tools for Mac? Do you have any more questions? Let us know in the comments.