Check Website Traffic: Use These 10 FREE Tools to Find Traffic Of ANY Website in the World [Updated List]

What is Website Traffic?

Website traffic refers to users who visit a website. The main traffic channels for any website are organic, email, social media, referral, paid ads, and direct traffic.

Website traffic is often measured in “sessions”, also known as visits in traffic checker tools like Google Analytics. Your website traffic is determined by the number of people visiting your website pages. Visits, page views, clicks are all part of the “website traffic”.

If you want to see your own website traffic, you can use various tools like Google analytics, Monster Insights etc but if you want to check other people’s blog traffic you have to use some tools. Today, I’m going to share a few effective tools to find website traffic report of any of your competitor website for FREE.

Why check website traffic of your competitors?

You may ask, why do I even need to find website traffic of my competitors? Here are few benefits of estimating traffic or unique monthly visitors of your competitor websites.

• You can get estimated monthly or daily sessions any of your competitor website is getting.
• You’ll know top traffic keywords. You can target the same set of keywords to drive more search traffic to your own website.
• You will know the traffic breakup of any website (How much traffic is coming from different sources like Organic, Social, Direct and Referral)
• You can know any website engagement details (Like Bounce Rate, Page Views Per Visit and Time Spent etc)
• Creating “suitable content” for your audience becomes easy

What Statistics to Consider When Checking Website Traffic?

So what data should you consider while checking traffic of any website (including yours)?

Here are some of the most important website traffic statistics you should pay attention to.

• Organic search traffic: Whenever you spying on your competitors’ traffic, make sure to find how much organic search traffic they get as it’s the #1 traffic source that converts really well.
• Unique visitors: While checking website traffic, it’s important for you to focus on how many unique visitors a website gets. Unique Visitors are the individually-counted users of a website.
• Top-performing pages: While checking website traffic, you should always find out the top pages by looking at their backlinks, social shares, and overall traffic. This gives you an idea of what type of content is working well in your niche.
• Other traffic sources: This data reveals how a website is generating traffic from multiple channels such as search engines, social media, referrals, and more. Top-performing pages:
• Bounce rate: It is an extremely important metric that measures the percent of sessions where the user loads the page and immediately exits without performing any action.
• Dwell time: Dwell time tells you the amount of time someone spends on a page from the search results before returning back to the SERPs (Search Engine Results Page).

Although you can’t find all the above statistics using free website checker tools but you can certainly get a better idea from premium SEO tools like Semrush.

How to Check Traffic on Your Own Website?

The best way to check your own website traffic is to use Google Analytics.

Google Analytics is a free web analytics service that helps you analyze your website traffic and visitor behavior. Using Google Analytics, you can find a ton of things including;

• Get real-time data (see how many people are viewing your site and what pages they are viewing)
• Find your top-performing posts
• Find your website’s dwell time (average time spent on your website pages)
• Find overall users, sessions, and average time
• Traffic sources (including paid, organic, social media, email, and others)
• Bounce rate etc. of individuals using the site
• And the list goes on

Here’s how Google Analytics data looks like;

As you can see, you can easily find the total users who visited your site along with other details like bounce rate, session duration, active users, and so on.

You can also find your traffic sources along with the countries where your audience is coming from.

As you can see above, you can find your website traffic channels and find out whether your site is getting traffic from Google, social media, or other channels.

If you are looking for different tools to check website traffic for free, don’t skip this post, let’s find out those tools now.

10 Incredible Tools To Check Website Traffic For Free Online

Here is the ultimate list of tools that you can use to check website traffic of your competitors or any website of your choice for completely free. Let’s dive into the details without much ado.

Use This Link to get a 30 Days Free Trial of Semrush (worth $119.95)

How to find website traffic using Semrush?

If you have a Semrush account just log in to the dashboard and enter the website URL of the site whose visitor count you want to know. Then you get the result like something shown below which not only tells you other website traffic but also gives you a breakdown of any paid traffic they are driving to their site via programs like adwords.

You can also use Semrush to find the right kind of affiliate products to promote to increase your income, come up with the high performing keywords to boost your overall website organic traffic, check and analyze the backlinks of any site and many more.

Great Semrush Deal for BloggersPassion Readers

If you want to read a detailed and unbiased review of Semrush, please click on this link. You will find a lot of information on how to use Semrush to overtake your competitors no matter what your niche is.

How to take advantage of this deal: Since I am offering you a 30 days of Free Semrush usage, you can now check website traffic online for free and know how much traffic which website is getting. Apart from that, if you yourself have a website, you can spy on your competitor traffic, see what backlinks they make, what profitable keywords they rank for and use them for your advantage. You can do that repeatedly for 30 days and get enough data to work on for free!

Here’s how it works;

Once you’re on the Serpstat dashboard, enter any domain or URL that you want to estimate the website traffic and the tool instantly takes you their Domain Analytics section which gives you all the data.

Here’s how it looks like;

As you can see above, we took an example of Backlinko.com and Serpstat domain analytics tool is giving us all the important data for that website including;

• organic visibility
• SE traffic (the traffic coming from search engines like Google)
• organic keywords (along with new, lost, improved and declined keyword rankings)
• along with keyword positions, search volume, CPC and so on

The above website traffic report is more than enough for anyone to easily estimate traffic of any website in the world.

So what are you waiting for? Go give a try to Serpstat today.

A good new for Bloggers Passion readers

We’ve partnered up with Serpstat to provide you a 7 days free trial which you grab using the following link.

Here’s how the 7 days free trial looks like (you’ll need to enter our promo code “bloggerspassion” without quotes to get it free for 7 days).

Read: Serpstat Review with 7 Days Free Trial

Read: SpyFu Review: Is It Best Tool for Competitor Analysis?

Here are some of its notable features of SpyFu:

• You can easily check website traffic with accurate data.
• If you’re into Adwords campaigns, this is a must have tool.
• It helps in tracking your keyword rankings. You can monitor your paid and SEO rankings on Google, Bing and Yahoo.
• It helps in eliminating bad keywords.
• You can improve your ranks by tapping into your competitors’ keyword strategies.

All in all, SpyFu is one of the best tools to check website traffic with ease. It is also useful for growing your search traffic and tracking your keyword positions on Google search results.

You will not only get the traffic stats of any website, but you will also get the details of how many pageviews it is getting, how much time every visitor is spending, referrals, bounce rate, social influence etc. you will get almost all the results. That’s fantastic information you could get from a free website traffic checking tool, right?

Here’s the screenshot of Bloggers Passion, though the results are not so accurate, but I still liked their data and the precise information that they got in some cases.

The above screenshot gives you a detailed list of the monthly visits a site gets along with the estimated monthly site visits and the average time a user spends, total number of pageviews and the bounce rate of a site. You can use similar web to know the daily unique visitor count of someone else’s website and even the top destination sites which is no other than the sites people visit after landing on your test site.

Pretty detailed information offered by a free traffic checker tool, right?

Here’s how it looks like;

As you can see above, it gives you “organic monthly traffic” including;

• On-page SEO score
• Organic keywords that are sending your competitors the most amount of traffic

The good thing about using Site Audit feature from Ubersuggest to check your competitors traffic is the “organic monthly traffic” data is almost accurate. If you want, you can enter your own website and check the result!

Here’s how it looks like;

As you can see above, it gives you useful data including;

• Organic traffic
• Organic keywords
• Estimated traffic cost and so on

Go to Alexa.com website and enter a website address in the Search Box available.

After entering website address, you will get important metrics like Alexa Traffic rank (Global), Traffic Rank in Specific demographics like for India specific website, Alexa Traffic Rank in India. Apart from Alexa rank, you will see other website traffic numbers like page views, pageviews per user, bounce rate, time on site and search percentage.

You will also get list of top search queries for a website. So these search queries can be considered as best performing keywords for that website. Apart from this, Alexa also act as a free website traffic comparing tool, you can use it to compare your website traffic graph with 4 websites of your choice. Alexa.com will not give any traffic estimates for new or websites with few daily visits.

Alexa is undoubtedly the best website traffic checker tools out there. The data available from Alexa.com is not accurate but you can make your own prediction about the traffic numbers about a website after using this tool.

Here is a screenshot showing traffic numbers for BloggersPassion.com blog:

See the screenshot below.

You can further dig into the results to know the top traffic pages of BloggersPassion (or any website you enter) and get more traffic details. For this, you can read my Semrush vs Ahrefs article where I have mentioned more ways to use both of the tools to get awesome competitor statistics.

Here’s how it looks like;

As you can see from the above image, SitePrice is showing details like;

• Daily unique visitors
• Daily pageviews
• Website’s worth (can be seen at the end) along with similar sites to the website we’re estimating the traffic

In my testings, I found Quancast consistently shows less visitor count than analytics so I am not sure how accurate it can give traffic stats of a particular website, but it is definitely worth considering.

Note that, a website or blog with a small number of unique visitors will not necessarily display results due to insufficient data. So if your blog or website doesn’t have decent traffic, this tool is of no use for you to measure your website traffic. So you have to again depend on your Google analytics metrics to precisely get your website traffic data. This is a working website traffic checker to estimate traffic.

Here’s how the traffic data from QuantCast website looks like:

In the above screenshot, the tool is showing you the daily unique visitors a site gets and also showing the graph for every single month. Give this tool a try and you will play with it very often as I do.

Let’s talk about some of the other tools (including unconventional ways) to estimate traffic of other sites. Although they are not as helpful as the above mentioned website traffic estimators but helps you find out the traffic for free.

This traffic estimating tool from Google will give you important traffic metrics like average number of visits per visitors, average time on site, unique visitors, total pageviews, total unique visitors to a website in month time and broad category for the entered website.

To start using Google display Planner (one of the effective website traffic checker tools) to check traffic to a website, enter the desired website domain name in the “Get ideas and estimates”section’s landing page URL then click on “Get ad group ideas”.

You will now come up with “Available network inventory” impressions that the site you enter. I have analyzed data available from Google display Planner with the traffic details of some websites I own and I find data available from Google Ad Planner very close to my website original traffic numbers.

How to use Google display planner to check website traffic?

Here is a video tutorial demonstrating how to find website traffic of other websites for free (using Keyword Planner).

The above video gives you a summary on how to use AdWords display planner to find golden keywords that not only increase your visibility but also sales. It also gives you the estimate monthly search traffic of any site you are targeting.

Here is a screenshot showing the kind of metrics you will get through BSA.

The above screenshot gives you insights on seeing a website traffic detailed information including the website unique monthly visitors. A great place to spy on your competitors traffic and find their keywords.

Finding website traffic is never an easy task especially if you are new to blogging world. Here’s where the above list of website traffic estimator tools help you find the accurate details of traffic that a website gets.

One demerit is that not all business pages are updated often and not all websites have this information on their website. So you can try your luck to find the website traffic.

Below is a screenshot from the advertise page of Mashable.com which gives a clear idea of website traffic and traffic breakdown of the site.

If you closely observe URL, you’ll see something like this:

The number 108,656 says that you left the 108,656th comment on IncomeDiary.com. This number includes spam comments too. Assume that 75-90% of the comments are spam and now you can get an idea of how many real comments a site has..

If you observe top niche bloggers, you will see that they gave lot many interviews talking about how they built their site and what works for them. But, they will not share how much traffic they get and where it’s coming from.

A lot of people are more open about sharing traffic stats.  You can see this in interviews and archived articles on a blog there you will stumble upon a “blog in review” or “traffic report” post. With the help of those stats, you can start to figure out how much traffic the site is getting today.

However, you can figure out how much traffic a website gets is to go to their Advertising page. Let’s say, if a blog is trying to sell advertising space, they must tell you exactly how many unique views and impressions your ad is going to get every month.

So, this way also you can get monthly traffic estimation of your competitors.

Here are few features of this site.

• It can predict the number of views your sponsored content can receive on a platform of your choice.
• It is also helpful for predicting the traffic of any website’s page and it is so effective even on those websites that hide their view counters.
• This site is also useful if you want to get some PR for your newly launched app, product, website or blog apart from checking any website traffic for free.

Here are some of the very important questions you must know about website traffic estimator tools to check any website traffic for free in 2021 and beyond.

How can I monitor my website traffic?

The easiest way to check your own website traffic is to use Google Analytics. It is a free website traffic measurement software by Google that will provide you a lot of data including the number of visitors per month, percentage of new users, bounce rate, average session time, traffic channels, and more.

How do I increase my website traffic?

If you’re getting started, you can use Google Ads to get more organic visitors to your site. But if you’re looking for free website traffic channels, you can use techniques like search engine optimization, social media promotion, email marketing, and more to increase your website traffic.

What are the best tools to check website traffic free online?

The following are some of the best tools to check website traffic for free online in 2021 and beyond.

• Semrush (gives you accurate data)
• Alexa (free tool but widely popular to estimate the popularity of any site)
• SimilarWeb (a nice combination of both the above tools where you can also find demographics, user metrics, links and on).

What is the best way to track visitors to my website?

So far we mostly covered how you can check traffic of your competitors websites but what if you want to track visitors of your own site? Is there any best way to track visitors of your own website? If you want to get detailed insights of your own website, we recommend you to check out the following tools as they all are excellent in website tracking.

• Google Analytics
• Crazy Egg
• Clicky
• Optimizely
• Semrush

We highly recommend you to start using Google Analytics (it gives you a tracking code that you can install within your website) if you want to know accurate results of your site. By using Google analytics, you get access to the following things.

• Number of users (Sessions)
• Time spent on the site (Avg. Session Duration)
• The average number of pages viewed (Pages/Sessions)
• Bounce rate (100% – the user went to one page and closed the site)
• Your top performing pages and the list goes on

How do I find out how much my website is worth?

You can use tools like SitePrice, Site Worth Traffic, Webuka etc to easily find how much worth a website is in terms of money. Remember that, the website worth is only helpful to know a website’s value but it doesn’t mean you can sell that website for that price (in some cases, even for new sites, some of these tools show millions dollars of worth!).

What are the best SimilarWeb alternative tools online?

If you’re looking for the best SimilarWeb alternative online, we recommend you the following;

• Semrush
• Ahrefs
• Moz
• Also check out these best SEO tools which are all great alternatives to SimilarWeb

What are the best website traffic generator tools? Are they any good?

Website traffic generator tools, website traffic booster bots, traffic generator bots etc are all allow you to generate random traffic using bots.

Here are some of the best website traffic generator tools;

• Babylon Traffic
• Botsify
• SEO Traffic Bot Generator
• SnatchBot

If you want to build a profitable blog that makes money, you should avoid such website traffic generator tools because you need to bring traffic organically and not by using any of such traffic generating bots and definitely they are of no use.

How accurate are website traffic estimators?

That’s a fantastic question if you’re too keen in using website traffic estimators to check website traffic for free. Most of the traffic estimator tools don’t provide you accurate data (especially the free ones).

Do you know why? They simply don’t invest more time or money in indexing the pages of a website (throughout the web) or updating their databases with latest information. Here’s where premium tools like Semrush, Ahrefs come into play by providing as much accurate information as possible.

In a nutshell, free website traffic estimation tools only give you an idea about how much approximate traffic a site gives (it’s not accurate information) whereas paid tools like Semrush give you accurate data because of their largest and regularly updated databases.

How to find demographics of a website?

If you’re a website traffic junkie like us, you’ll definitely not be satisfied only by knowing the traffic of a website and you’ll go beyond that by finding demographics of a site. If you’re wondering about how to find demographics (statistical data relating to the population of a region or country) of a website, here are few tools that will help you.

• Semrush
• Ahrefs
• Alexa and
• SimilarWeb

Both Alexa and SimilarWeb give you free access to check demographics of any site. The rest mentioned tools i.e Semrush and Ahrefs are premium tools but give you much more accurate information.

SEO Tools Worth Trying:

• Unbiased Semrush Review with 30 Days Free Trial
• Serpstat Review: Is it the Best SEO Tool?
• SpyFu Review: Is It the Best Competitor Analysis Tool?
• KWFinder Review: Is It the Only Keyword Research Tool You Need?