So you have established your new blog with a nice theme and start posting quality blog posts on it. But you are finding it hard to bring people to your blog. You are losing your motivation of writing content as no one is noticing or reading your blog posts. It’s very true that getting large amount of visitors on your blog will take time unless you are already very popular. But still there are ways we can use for getting maximum exposure and traffic to our blog. You might have heard about certain techniques around blog exposure like writing comments on other blogs and linking our to related blogs and websites in your blog posts, but apart from these what else you can do? No doubt these techniques will help your blog being notices, but not in a big way you expected.
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No doubt, you can get some level of exposure for your blog by buying blog reviews, running contests with huge prizes, buying advertising and paying to seo’s and link builders to carry out various promotion activities on your blog. But what will you do in case you don’t have money and looking at free ways to get exposure and traffic to your blog. With this post, I’m aiming at answering some questions related to blogging like how to get exposure for your blog, how to build traffic to your blog, how to promote your blog and how to increase your blog subscribers etc. So here is my 10 free ways that will help you build lots of exposure, traffic, branding and subscribers base for your blog:
1. Pinging Your Blog Posts
You need to use pinging websites as a way to inform search engines and other websites to inform about the latest blog post on your bog. This will help search engines index your blog contents faster and which will result in more traffic to your blog from search engines. There are lots of pinging websites that you can use and two pinging websites I worth using for pinging your latest blog posts are Ping-O-Matic and Pingoat. It will take only one minute to ping your latest blog post on these pinging websites.
2. Guest Blogging
Guest blogging is a great way to introduce your brand new blog to bigger audience. With guest blogging, you are supposed to contribute a high quality article in the form of guest post around the topic of your interest. When approaching bloggers for guest blogging, you should make sure you are asking for guest blogging from top bloggers in your niche that gets lots of search engine traffic and have large subscribers base. You will be able to send some link love to your blog though guest blogging. So you can introduce yourself, your expertise and your blog to bigger reader base though guest blogging. If you have a brand new blog where you blog about making money online and blogging tips etc, I’m inviting you for guest blogging on Bloggers Passion.
3. Social Media Websites
Make efficient use of social media websites by creating strong presence for your blog there. You need to be active on popular social media websites like Twitter, Facebook and Linkedin. Social media websites solves different kind of purposes. Some people use them for making friends while others use them for getting a job. So you can use them for promoting your blog and for showcasing your expertise about your niche to bigger audience. I would recommend you create an active profile of Twitter and fan page on Facebook. You should work towards getting lots of targeted followers and Fans to your Facebook page.
4. Promote Trough Signature Line
You must be sending 5-10 emails everyday and this will result in 150 to 300 emails going from you every month. I would recommend you add a signature to all of your outgoing emails. Email signatures work as business card and thus can help you promote your blog and its services to whom you are sending emails. Apart from email signature, you can add link to your blog from signature sections of various discussion forums where you actively participating.
5. Blog Commenting
Next thing you can do is start blog commenting on some popular blogs in your niche. You should be wring valuable, interesting and engaging comment so that your comment can actually get approved. Commenting on other blogs will give you lots of benefits like blog exposure, more traffic to your blog, extra subscribers to your blog, more branding and backlinks for your blog. This will result in better search engine rankings for the term you are competing for and better page rank due to backlinks you are creating by making valuable comments on targeted blogs in your niche.
6. Social Bookmarking Websites
I noticed a big jump in traffic on Bloggers Passion after start sharing my blog posts on social media and social bookmarking websites. I would recommend you start sharing interesting blog posts from your blog on popular social bookmarking websites in general and in your niche. Some general social bookmarking I would recommend worth submitting interesting stories are Digg, Delicious, Reddit, StumbleUpon etc. Apart from sharing yourself on these websites, I would recommend you give your blog readers the facility to share stories of their interest on these popular bookmarking websites. So you should add links or icons for popular social media and social bookmarking websites into your blog posts.
7. Create Link Bait Content
You need to create content which automatically gets links from hundreds or even thousands of links from related websites and blogs in your niche. Bloggers and website owners from your niche will love linking to your blog if they really love the quality of your blog content. I have noticed blog posts created around lists getting lots of exposure and links from lots of small as well big websites and blogs in that niche. A good link bait idea can be Top 100 blogs in money making online niche, Top 50 SEO Guru’s List, List of 50 blogs that accept guest posts etc. People actually love their blogs being mentioned by other bloggers in their blog posts. So when you include certain bloggers links in your blog, they will link back to your blog as a way to respect you and your work.
8. Use Article Directories
Write some interesting articles around the topics you are most knowledgeable about and start publishing them on popular article directories. You are allowed to add 2-3 links to your blog pages from each article that you submit to article directories. So these links from article submission websites will send some instant traffic and lifetime backlinks to your blog. SEO optimized backlinks from article directories will help your blog rank really high for targeted terms for your blog.
9. Linking Out to Other Blogs in Your Niche
I used to keep track of links that I’m getting for my blog from other blogs in my niche. I even have a trackback in place to track all incoming links to my blog. So when we link out other blogs in our blog posts, most of bloggers will notice it and some of them will even link back to us as a way to return the favor. So it will result in additional backlinks, traffic and exposure for our blog.
10. Keep Publishing High Quality Blog Posts
Apart from doing all activities I mentioned, you need to keep on adding targeted and high quality blog posts on your blog. No one loves to visit an inactive blog, so you should keep your blog fresh with regular publishing of blog posts. So give a reason to your blog readers to stay on your blog for some time and perform some kind of activity on your blog like commenting on your blog, subscribing to your blog, purchasing a product or service you are recommending or some form of engagement on your blog.
I’m hoping above tips will help you build lots of exposure, traffic and branding for your blog. What are you doing for generating lots of exposure and branding for your brand new blog, please share in the comments section below.
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Article by Anil Agarwal
Anil has written 228 articles .
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BloggersPassion was started on Jan 01, 2010 on the world’s most awesome blogging platform- WordPress. This blog was started to share blogging tips and for helping you become a successful full time blogger. Blogging is an art and the more you do it, the more you perfect you become.
{ 10 comments… read them below or add one }
Hi Anil,
I agree with everything you pointed out here about free ways to get exposure for one’s blog, especially about the last part – regularly publishing high quality posts. One of the friendliest so far for getting exposure on blogs for me is by means of blog commenting and social bookmarking websites.
I try to follow all these steps for my blog. It is only a little bit older than a month, but I am seeing decent traffic every now and then. This is the hardest part is getting people to your blog when you first start out. That last way is all about determination, with a good amount of content you can bring in a decent amount of traffic for that alone. Awesome post!
Very good points. I think we have to remember that it is also worth taking the time to build up a solid and loyal readership.
Amazing! thank you for those wonderful tips. I’ve just had my first blogsite and those tips are really helpful. I am going to apply those important tips.
I really thankful to this site that i learnt alot to promote site. i am beginner in this field i know that i can get good guideline in SEO and can promote our site very soon.
Ranking in the search engines for keywords is the fastest and most effective way to generate residual traffic BAR NONE. That been said, SEO techniques plays a huge role. Search engine traffic is powerful because people came to your website “searching for information”
Another thing one must consider is investing some time in building a brand in any topic around your website. This will increase readership and make people want to connect more with you and also come back for more tips. It is almost pointless to send traffic to a blog where people think they will gain nothing coming there.
I have been also been getting lots of traffic from facebook by simple sharing my new (and sometimes) old contents with groups and fanpages.
@Anil… what is your take on using PLR articles?
Hi
I don’t see any problem in using PLR articles. But you need to make sure you edit each and every article. If you use those articles as such, that will be treated as copied content only. And after Google Panda Update, Google has gone very strict on content quality and its uniqueness. Hope you got my point.
thanks for all of these wonderful tips!!
Sehr informativer Beitrag. Ich habe schon viel zu diesem Thema gefunden, dein Beitrag ist allerdings einer der wenigen informativen.
Well the points are very useful and helpful….regarding the social bookmarking point..could you tell the sites where in we should bookmark