Top 20 Best Lifestyle Blogs to Follow for Inspiration And Success [2018 Edition]

If you’re a lifestyle and fashion enthusiast who is looking for the best lifestyle blogs to follow in 2018 and beyond, this post is exclusively for you.

We all know lifestyle and fashion industry is filled with a HUGE amount of information online. Here’s where finding high quality information and practical advice about lifestyle becomes hard.

So here’s a list of top 20 best lifestyle blogs you can follow to improve your lifestyle and live a healthy and blissful life. Let’s get started without much ado.

Quick note: The great thing about this post on popular lifestyle blogs is, you’ll not only find a list of all the best lifestyle blogs to follow but you’ll also find more useful information such as, the owner of the blog, background about them and various monetization strategies they use to make money from their blogs.

20 Of The Best Lifestyle Blogs to Follow in 2018 to Improve Your Lifestyle And Fashion

#1. HBFIT

HBFIT is considered as one of the most popular lifestyle blogs in the industry. HBFIT stands for Health, Beauty and Fitness which covers all the lifestyle tips and advice that you can follow to improve your lifestyle.

Who runs the blog?

Hannah Bronfman runs HBFIT, who is considered as one the most influential bloggers in fitness industry where she touches all the topics related to health, beauty and fitness to help your lifestyle in a better way.

Why should you read this lifestyle blog?

HBFIT has hundreds and thousands of followers on social media sites like Facebook, Instagram, Twitter etc. HBFIT often shares a ton of useful information and practical advice related to health and fitness so if you want to enhance your lifestyle, go read this blog.

What’s their monetization model?

Hannah, the owner of HBFIT uses a ton of monetization channels to make money, here are few of them;

• Selling affiliate products
• Advertising
• Sponsored posts and reviews
• Sells own health and fitness related products

Quick note: We’re only sharing the monetization model of each and every lifestyle blog that you find here on the 100 best lifestyle blogs list. We are not sharing their monthly average income as majority of the bloggers don’t share those numbers. These monetization models of lifestyle blogs are included to give you some quick inspiration and ideas on how you too can consider to monetize your own blogs.

#2. A Cup of Joe

It’s a daily lifestyle blog where you can read everything from lifestyle to parenthood to culture with practical tips and advice to follow. It’s a great blog to read if you’re a fashion or lifestyle enthusiast.

Who runs the blog?

A cup of Joe is founded by Joanna Goddard who is a full-time mom lifestyle blogger who’s inspiring thousands of people around the world with her simple to implement lifestyle advice. She began this lifestyle blog back in 2007 as a part-time hobby and eventually left her job to make it her full-time profession as she grew her blog audience.

Why should you read this lifestyle blog?

A cup of Joe was featured in Forbes “Top 10 lifestyle websites for women” and also featured on many other major media outlets because of her work and content. If you’re someone who’s looking to enhance your lifestyle and learn everything from fashion to culture, this blog is the best place for you to spend your time.

What’s their monetization model?

There are 3 major ways this blog makes money;

1. Selling affiliate products
2. Publishing sponsored posts
3. Displaying advertising

Although they may use other income streams to make money from their blog, but the above 3 mentioned sources are their primary money making sources from the blog.

Recommended: Most popular blogs on Women to Follow this Year

#3. Camille Styles

If you want to find out a new approach to improving your lifestyle, wardrobe, new recipes etc, this blog will be a great read.

Who runs the blog?

This blog is run by Camille, a Texas based lifestyle blogger and also the author of bestselling book, Camille Styles Entertaining.

Why should you read this lifestyle blog?

If you want to improve your wardrobe or boost your fitness level or try delicious recipes, this blog is definitely for you where you’ll find a ton of useful and fresh ideas about fitness, health and lifestyle.

What’s their monetization model?

She mainly makes money from;

• Selling affiliate products
• Offering sponsorship programs
• Speaking engagements

#4. The Blonde Salad

The Blonde Salad is considered as one of the highly influential blogs in lifestyle and fashion industry which is run by Chiara, Italian businessperson cum influencer blogger.

Who runs the blog?

This famous lifestyle blog is run by Chiara Ferragni, an Italian fashion blogger cum businesswoman who has collaborated with top brands such as Tod’s and Pantene through her lifestyle blog. This blog has been covered by most of the top fashion related magazines and also featured on top sites like Forbes, The Guardian etc.

Why should you read this lifestyle blog?

Chiara, the former law student turned lifestyle blogger built a multi-million dollar online business by sharing incredible fashion, lifestyle and beauty advice through her blog. It’s a great platform if you want to learn more about how you can enhance your lifestyle by following surefire tips related to fashion and beauty.

What’s their monetization model?

They make money through the following methods;

• Selling products
• Promoting affiliate products related to lifestyle, fashion etc
• Sponsored ads etc

Every single week, they pick some random, hot and trending products related to fashion with the name Pick of The Week to promote and sell their products (where you can buy shoes, clothes, accessories etc).

#5. Goop

This is one of the top lifestyle blogs which makes millions of dollars in revenue and also featured on top sites like Fast Company, Vogue, The New York Times etc.

Who runs the blog?

This blog is run by actress Gwyneth Paltrow which was launched back in 2008 to share incredible advice related to food, beauty, style and work. It was initially started as a weekly newsletter which later transformed into a one stop platform for lifestyle enthusiasts.

Why should you read this lifestyle blog?

This lifestyle blog is not only for those people who wants to find fashion and lifestyle related tips and advice but also for people who are looking for a one stop destination to buy accessories, expensive branded clothes, bags etc.

What’s their monetization model?

They make money through the following ways;

• Selling affiliate products related to fashion
• Selling their own products using a page called “Shop” where you can buy everything from expensive clothes to bags to jewelry.

Goop also has an affiliate program which offers its affiliates to earn money by selling their products (you earn affiliate commission by selling and recommending their products) where you can earn commission on net sales with a 30 day cookie period.

#6. The Skinny Confidential

The blog is run by Lauryn who is also an author, podcaster and YouTuber who shares awesome content around realness, lifestyle and recipes.

Who runs the blog?

Lauryn Evarts is considered as the most influential lifestyle blogger in fashion and lifestyle industry and has been featured in top publications like SHAPE, Women’s Health Magazine, The Huffington Post, SELF Magazine etc.

Why should you read this lifestyle blog?

This lifestyle blog is a must read for everyone who wants to learn easy and quick recipes, fitness related tips & beauty tricks to make their lives better.

What’s their monetization model?

• She makes money from selling her own book
• She also makes money by selling lifestyle related products through her blog
• Brand collaborations
• Selling affiliate products related to beauty, lifestyle, fashion etc.

#7. Primer Magazine

Primer Magazine is a great platform for all the men who wants to improve their lifestyle and get better at everything from self development to spending to love.

Who runs the blog?

Andrew a college graduate started the blog which he later turned into his full-time business.

Why should you read this lifestyle blog?

This is solely focused on MEN fashion lifestyle run by Andrew, who himself is a fashion icon. If you want to learn new ways to bettering yourself, this magazine is a must read for you.

What’s their monetization model?

Here are some of the ways this lifestyle blog makes money;

• Sponsored products
• Affiliate products and
• Brand collaboration

#8. Akanksha Redhu

This is an award winning fashion and lifestyle blog run by an Indian women that mostly talks about fitness, fashion, lifestyle and travel where you’ll find a ton of practical advice to enhance your life.

Who runs the blog?

This fashion and lifestyle blog is run by an Indian women blogger Akanksha and the blog is a great resource for anyone learn more about fashion, lifestyle, yoga, travel and media.

Why should you read this lifestyle blog?

She has been featured on many major publication platforms like Cosmopolitan India and also on major online fashion outlets like Jabong, Vogue etc. The main reason to read her blog is she practices what she preaches and that’s why she has a built a top notch lifestyle blog which is read by thousands of people worldwide.

What’s their monetization model?

Akanksha cleverly monetizes her blog using a ton of various income sources which mainly include;

• Selling her own products
• Brand collaboration
• Selling affiliate products through her blog

If you read her blog’s content, not even for a second you’ll notice that you’re bombarded either with her products or ads, you’ll only find practical advice on lifestyle you can implement to take your lifestyle and fashion to the next level.

#9. Inspiration Indulgence

Positivity, relationship advice and self development – these are the core topics that get covered on this awesome lifestyle blog.

Who runs the blog?

Chelsea Hetzel is the founder of the blog which was launched back in 2014 and quickly built a famous lifestyle blog that’s read by thousands of lifestyle and fashion enthusiasts and women throughout the globe.

Why should you read this lifestyle blog?

If you want to lead a confident lifestyle by following an intentional fashion and lifestyle advice from Chelsea, you should definitely read this blog.

What’s their monetization model?

This blog has the following monetization sources;

• Brand collaborations
• Sponsored posts
• Sells affiliate products related to fashion and beauty (through her dedicated page called “Shop My Instagram”)

#10. Blissful Gal

This is an awesome place to learn about lifestyle, fashion, health and blogging.

Who runs the blog?

Amanda who is a biomedical engineer turned women lifestyle blogger is the owner and founder of this lifestyle blog.

Why should you read this lifestyle blog?

The main aim of the blog is to inspire people to make better version of themselves and you’ll find articles and content related to lifestyle, self-improvement, fashion, and beauty so if you’re interested in those topics, you’re in a great company.

What’s their monetization model?

Here are some of the monetization sources for this blog;

• Selling affiliate products (you can also find all the blogging tools she uses on her blog which mostly contains affiliate links)
• Runs a dedicated shop my Instagram page (where she makes money for referring products related to lifestyle and fashion)
• Brand collaborations

#11. Stylish By Nature

If you want to learn more about fashion and trending lifestyle designs, this blog is just for you!

Who runs the blog?

Shalini Chopra, an Indian women lifestyle blogger is running the blog and serving thousands of audience across the world.

Why should you read this lifestyle blog?

This is an award winning lifestyle blog that has been featured on major media outlets like The New York Times, Cosmopolitan, Deccan Chronicle etc. This blog is for everyone who wants to discover topics around Fashion, Beauty, Travel, Technology, Food, Fitness and Bollywood. So make sure to check it out if you’re a desi lifestyle enthusiast.

What’s their monetization model?

There are a couple of major ways this blog makes money that include;

• Events
• Selling fashion related products
• Advertisements
• Sponsored review posts
• Brand collaborations etc

#12. Wit And Delight

This lifestyle blog shares everything from interior design to lifestyle to parenthood.

Who runs the blog?

This blog is run by Kate Arends which was founded back in 2008 and mainly runs this website with a team of lifestyle and fashion experts to give you better advice.

Why should you read this lifestyle blog?

If you want to develop a unique and stunning lifestyle personal style from Kate’s experience, you’ll find all of the content and tips shared on this blog really informative.

What’s their monetization model?

• Sponsored content
• Affiliate products
• Selling their own products related to fashion and beauty

#13. Get Busy Living

This blog shares everything from lifestyle, diet and dating to motivation and money. A great platform where you can improve your lifestyle, health and income.

Who runs the blog?

Benny Hsu, an entrepreneur cum lifestyle blogger runs this blog.

Why should you read this lifestyle blog?

A great lifestyle blog where you’ll not only find content related to lifestyle and fashion but also about entrepreneurship, travel and mindset.

What’s their monetization model?

• Selling own products such as books
• Affiliate marketing

#14. Sunday Chapter

This lifestyle blog covers everything from fashion to travel to beauty at one place.

Who runs the blog?

This blog is run by Angela, an Australian based blogger who has started the blog in 2014.

Why should you read this lifestyle blog?

You’ll find excellent resources around travel, style, beauty & wellness so if you’re looking for some great inspiration and ideas around those topics, you’re in a treat!

What’s their monetization model?

• Brand collaborations
• Sponsored posts
• Ads

#15. Thirteen Thoughts

This beauty and lifestyle blog is a fantastic online platform to improving yourself.

Who runs the blog?

Paula, a women lifestyle and fashion enthusiast is the owner of the blog.

Why should you read this lifestyle blog?

Paula has started it as a platform to share her thoughts related to fashion and lifestyle and later transformed it into sharing inspiration and thoughtful lifestyle advice blog.

What’s their monetization model?

• Selling affiliate products
• Through Etsy shop (where she sells beauty and fashion related products)

#16. Fresh Exchange

From travel, design, interiors, food recipes to beauty, you’ll find everything amazing on this blog run by the couples.

Who runs the blog?

Megan Gilger and her husband Mike runs the blog to share some amazing insights related to improving one’s lifestyle and fashion.

Why should you read this lifestyle blog?

This is a great blog run by Megan who is a mom lifestyle blogger, here’s where you’ll find all the useful resources on fashion, life, food etc. This blog has also been featured on sites like The Huffington Post, Yahoo! News, Fly Wheel etc.

What’s their monetization model?

The money is made from the blog using the following channels;

• Affiliate marketing
• Branded collaborations and sponsored ads
• Selling Amazon products related to lifestyle, beauty and fashion
• They also do projects (through their Studio page)

#17. Hej Doll

This lifestyle blog covers amazing insights about lifestyle and travel which is run by travel blogger herself Jessica Doll.

Who runs the blog?

Jessica Doll runs this blog who is also a professional photographer and travel blogger and named as one of the top 20 San Francisco based bloggers by Flip Key (a top travel blog).

Why should you read this lifestyle blog?

Travel, living and style – these are the 3 main topics which are covered on this lifestyle blog by Jessica. If you’re interested in finding valuable stuff related those topics, this blog is worth following.

What’s their monetization model?

Here are few ways this blog makes money;

• Sponsorships
• Brand collaborations
• Affiliate products

#18. Pumps And Iron

If you’re looking for the right place to learn more about living a healthy lifestyle, this blog is a great read for you.

Who runs the blog?

Nicole is the owner of this lifestyle blog who is also a fitness trainer who shares great articles around fitness.

Why should you read this lifestyle blog?

Nicole does a great job sharing content around fitness, lifestyle and beauty and she has a huge group of followers on social media channels like YouTube, Facebook etc who are interested in learning more about improving themselves.

What’s their monetization model?

• Brand collaborations
• Affiliate products
• Also uses product reviews

#19. A Piece of Toast

If you like to read lifestyle and fashion related content with some wit and humour, you’ll find this blog’s content really interesting to read.

Who runs the blog?

Sally Ann and Molly Bernadette run this amazing lifestyle blog.

Why should you read this lifestyle blog?

These two style gurus launched this blog back in 2010 and started sharing highly informational content around style, lifestyle and beauty. So if you’re someone who’s interested in those topics, you might find this blog useful.

What’s their monetization model?

• Brand collaborations
• Sells beauty and fashion related products
• Affiliate product selling

#20. Gen Y Girl

This blog posts content related to motherhood, career and lifestyle which is run by Kayla and read by thousands of people worldwide.

Who runs the blog?

Kayla Buell, a mom lifestyle blogger runs the blog who’s also the author of a book that she sells on Amazon which mainly talks about how one can survive their initial years in corporate working environment.

Why should you read this lifestyle blog?

Kayla mainly talks about lifestyle, travel, beauty, adulting and saving money to get better at life, fashion and finance. So if you’re keen to learn more about those topics, this blog is a great read for you.

What’s their monetization model?

Kayla makes money through this blog by using the following ways;

• Sells her own book (corporate survival guide) that’s available on Amazon
• Also sells beauty and lifestyle related products through Etsy shop
• Brand collaborations etc

The 3 major income sources for 90% of the top lifestyle blogs

As we’re working on this post on top lifestyle blogs to follow in 2018, we noticed something really interesting. Almost all the lifestyle blogs mentioned above are making money from 3 major sources which are listed below:

1. Brand collaborations
2. Affiliate marketing
3. Sponsored posts or events

So if you’re thinking about launching a lifestyle blog in 2018 and finding some quick ideas to monetize your lifestyle blog, you can consider using them. Let’s discuss in brief above three income sources so you can better understand about monetizing your lifestyle blogs with ease.

#1. Brand collaborations:

This is the #1 income source for most influential bloggers and experts in lifestyle and fashion industry. They prefer brand collaborations to make money through their lifestyle blogs.

So how does it work?

Brand collaborations simply means, you get paid for featuring and mentioning other brand products (fashion, health, beauty etc). Here’s where you frequently mention the brands that you’re collaborated with.

Usually the fashion and lifestyle bloggers mention and promote the products through their;

• Blog posts
• Videos
• Instagram posts
• Facebook posts etc

A brand collaboration can be as simple as wearing a t-shirt from a brand and showcasing it on your own lifestyle blog or Instagram post. The money you make from brand collaborations is directly proportional to the quality of your traffic and engagement of your posts.

#2. Selling affiliate products:

Affiliate marketing is hands down, one of the widely used income sources for 90% of the bloggers in any industry around the world.

The reason most bloggers and marketers are heavily dependent on affiliate marketing is because you promote others products (you don’t have to create your own products to make money) and you can earn passive income even while you sleep.

So how do lifestyle bloggers are using it to make money?

Most of the lifestyle blogs are either using Etsy shop to sell affiliate products which are related to style and beauty or they are using Amazon associates to sell products to make money through affiliate marketing.

The money you make from affiliate marketing directly depends on the commission of each product that you promote. Also depends on the type of affiliate marketing platforms that you use (Amazon commission is different from Etsy shop). So choosing the right products which are high paying with the right platform can help one make more in affiliate commission.

#3. Speaking engagements, events or sponsors:

There are so many brands and product developers who take advantage of influencers audience by paying them money to conduct events on behalf of their brands to sell their products. It’s a win/win approach for both.

There are also few bloggers who conduct paid speaking gigs to teach their audience how to improve their lifestyle or boost their income.

What are the other ways can lifestyle blogs make money in 2018 and beyond?

As we discussed above, most lifestyle blogs use the above 3 mentioned income sources to generate income from their sites. But they are not the only income sources, here are few more proven income sources lifestyle blogs can use to generate income.

Book deals: One thing we observed while compiling this list on amazing best lifestyle blogs is that there are few bloggers who are making money by selling their own books on Amazon and even offline too. Getting book deals also gets easier when you’ve recognition and some good connections online.

Consulting: If you’re a lifestyle blogger and have enough experience to teach others about how they can improve their lifestyles and make the most of their time and money, you’re good to go as a consultant or coach where you can offer 1 on 1 coaching services to your clients to make money. Not only it pays you off well but you have independence to offer consulting services whenever you’ve free time.

Blog services: There are a lot of lifestyle bloggers who are offering services like professional photography, helping others to pick the right beauty products etc to make side income from their blogs.

Advertisements: Although making money from ads on a site is not so viable as it used to be (ads are great income sources few years ago). But still there are a lot of lifestyle blogs which are relying upon advertisements to generate income. You make money when someone buys a little space on your blog to host their ads (products, services etc).

So there you go! Those are the above income sources one can use to make money through their lifestyle blogs in 2018 and beyond. We’ve tried our best to put the best lifestyle blog names in the list and this list also includes the best lifestyle blogs in India. The above section on generating money from famous lifestyle blogs was covered just to give you better understanding and quick inspiration about how they really work.

Final thoughts about the best lifestyle blogs to follow in 2018

There’s definitely no shortage of lifestyle blogs on the Internet right now. There are a gazillion number of blogs out there and it’s definitely a great challenge for anyone to find the most successful lifestyle blogs that provides real value with their content.

That’s why we’ve compiled the list of best of the 20 top lifestyle bloggers who are operating their lifestyle blogs from around the world. Hope you find this article useful to get some quick inspiration and ideas.

Do let us know what you think about the list of the best lifestyle blogs mentioned above. Did we miss any of your favorite lifestyle blogs? Mention your thoughts in the comments.