13 Ultimate Tools to Check Google Keyword Rankings Accurately

Written by | In group | Updated on
January 25, 2021

Are you looking for ways to check Google keyword rankings? Do you want to know how your keywords are performing on Google?

Well, you have come to the right place where you are going to discover few of the top tools to check Google keyword rankings. Not only that, you will also learn why keyword tracking is essential and few other important details in this guide.

So let’s get into the details really quickly.

What is Keyword Tracking?

We all know keywords are used by people on Google to find information online so they can educate themselves and purchase later. That’s how online eCommerce sites are boosting their search traffic and sales.

Keyword tracking is the ability to track and analyse all the keywords that you are targeting for. Keyword tracking helps you easily find out which keywords are performing well on Google so you can analyse those details to improve your keyword rankings.

Why Keyword Tracking is Important?

Tracking your keywords is extremely essential if you want to boost your search engine traffic and website sales.

Here are few of the incredible benefits you will get with keyword tracking.

  • It increase your ad revenue
  • It increases your website traffic
  • It increases your overall website sales
  • It helps you find the best performing keywords
  • You can easily discover your local competitors and a lot more

And if you are still wondering why you need to track Google keyword positions, have a quick look at the following image.

keyword tracking importance

So there you go. Tracking your keyword rankings on Google has a lot of benefits and it can possibly increase your overall sales too. Now, let’s talk about the most important question: how can you track keyword positions on Google?

Without much ado, let’s talk about the top tools to track keyword rankings on Google so you can increase your sales and traffic.

Top 13 Tools to check Google keyword rankings

Tools to check keyword rankings on Google

1. Semrush Position Tracking

I covered Semrush a lot of times here on my blog and there’s a strong reason behind it.

I ONLY recommend those products which I am personally satisfied with. Among all the tools I’ve been using over the last 6 years, Semrush tops the list.


Semrush is an all in one SEO tool that helps you do the following.

  • Helps you find the traffic of any site
  • Helps find the best performing keywords of your competitors
  • Helps you analyse the backlinks
  • You can do competitor’s research
  • You can do advertiser research
  • You can find out the high paying keywords
  • You can find and fix your site issues and
  • You can also track all the keywords that you are targeting on Google

If you are looking for an unbiased review of Semrush, I’ve got it covered the Semrush review here. Go and check it out once and you will know why it is the #1 recommended tool by experts.

A quick note: Only for a limited time, here’s an exclusive deal for BloggersPassion readers. You can grab Semrush 30 days free trial from here (it’s worth $119.95). Go grab it now!

Once you have an account with Semrush, log into your account and add your site’s URL.

And here’s how you can track the keyword positions on Google using Semrush tool:

Step 1: Enter the list of keywords you want to track
Step 2: Enter the Targeted Country (Location) and Device Type (Desktop or Mobile)
Step 3: You can also mention your top competitor sites to keep track of their rankings for the entered keywords

keywords ranking tracking location wise on Google using Semrush

Some Important Notes Around Semrush Keyword Position Tracking

  • You can keep track of rankings for the targeted keywords on Google.com (US), Google UK, Google Australia, Google India or any other country of your interest.
  • You can find keyword rankings for the desired keywords on device of your interest i.e it be desktop or laptop. You may know keywords rankings use to vary on Google Desktop search and Google mobile search.
  • keyword rankings will be updated every day (Its like you will have fresh keyword rankings report on Your Semrush dashboard after every 24 hour.
  • You can keep track of how your competitors are rankings for your targeted keywords.
  • You can export the keyword ranking report in Excel or PDF format.
  • So you can easy track ranking for which keywords have gone up or down on Google Organic Search.

2. Serpstat Rank Tracker

From backlink analysis to rank tracking, you can do a ton of things with Serpstat. It’s the most practical SEO tool that offers a wide range of features at affordable prices.

By default, Serpstat provides you access to 5 of the following tools.

  1. website analytics (including domain analytics)
  2. keyword research
  3. backlink analysis
  4. rank tracker
  5. site audits

If you’re wondering about how to track your keyword positions on Google using Serpstat Rank Tracker, here’s a simple tutorial for you!

Step 1: Login to your Serpstat dashboard (here’s 7 days free trial from Serpstat). Once you are on the dashboard, click on “Add New Project” and enter your domain (or website) details.

Step 2: Serpstat fetches your website and provides you a list of all the keywords along with their ranking positions on Google.

That means, whenever you want to keep an eye on your keyword rankings, you can simply go to Rank Tracker tool which you can find on the left side.

Step 3: Know your keyword positions

Once you’re on the Rank Tracker, click on Positions to find all your current keyword positions on Google.

Here’s how it looks like;

positions serpstat

As you can see above, Serpstat Rank Tracker shows you a list of all the keywords that your website is currently ranking on Google search along with their current positions. You can also easily find out whether your keyword positions are improved or declined. You can also create tags for your important keyword groups to easily keep an eye on their rankings on Google.

So what are you still waiting for?

Go give a try to Serpstat today!

3. SpyFu Rank Tracking

SpyFu is a great SEO toolkit that offers you keyword ranking along with other features like PPC analysis, keyword research, backlink analysis, keyword finding and so on.

Here’s how you can use SpyFu to track keyword rankings.

Step 1: Login to your SpyFu account (click here to try SpyFu). Once you are on their dashboard, click on “Add New Project” and enter your domain details. It looks something like this;

rank track spyfu

As you can see above, you need to enter your domain name (where you want to keep a track of your keyword rankings) and also enter any name for your project and click on Create button to continue.

Step 2: In this step, you need to enter a group name which looks something like this.

group name

As you can see above, you can easily create groups according to your most searches keywords, highest ROI keywords, easy wins keyword groups and so on.

Step 3: You can also import keywords if you want to track rankings of particular keywords. It looks something like this;

import keyword

Once done, you can import keywords (or add more) along with the selection of suggested groups to continue.

That’s it, you’re done. Now, you’ll get all your keyword rankings at one place (and you’ll also see changes if any including improvements or decline in your keyword ranking positions).

Bonus: The great thing about using SpyFu is that, it also gives you a weekly report on your keyword rankings. Here’s how it looks like;

tracking weekly

As you can see above, you can easily find out your keyword rankings weekly (along with clicks, improved and lost ranks) and so on.

So what are you still waiting for? Start using SpyFu from now on to keep an eye on your keyword rankings.

4. Moz rank tracker

If you are blogging for a while, you might have heard already about Moz. It is one of the highly authoritative blog on SEO. They also have incredible SEO tools and products that help you boost your search rankings.

They have a tool called Moz Rank Tracker which helps you track all the keywords on Google. Their tools gets the latest information from search engines for all the keywords you are targeting.

You don’t even have to check your keyword rankings manually every single day. You can get all the information directly to your email whenever your keyword rankings increases or decreases on Google.

Moz Keyword Tracking Report

Important Notes Around Moz Rank Tracker Tool

  • You can keep track of keyword rankings in 200 plus countries on Google, Bing and Yahoo.
  • Moz use to keep a historical data for any entered keyword from the day it was added. You can use this data to analyse how a keyword is doing over the period of time on Google and other search engines.
  • You Can keep track of rankings on Desktop and mobile separately. You can also compare Desktop & mobile rankings.

5. Moonsy Google Keyword Position Checker

Moonsy is one of my favorite tool to track Google keyword positions. This is not only a free tool but it gives you great information about tracking your keywords on search engines like Google really accurately.

Not only you can check your keyword rankings but you can find other important website metrics like domain age, Alexa rank, domain authority, page authority etc. All these tools can be easily accessed from their website.

To check your keyword rank, click on this link and you will see the following image.

Moonsy Keyword Ranking tool

Just enter your keyword and domain name (you can check at once rank for up to 10 domains as own domains or competitor domains) and click on “Check Keyword Rank” to continue.

6. SERP’s keyword rank checker tool

SERP’s also has an amazing tool to easily check all your keyword rankings. Simply enter your keyword along with your domain name and choose the search engine (including the location) to know your keyword rankings.

Click on this link to visit their site. And here’s how their dashboard looks like in live.

SERP's Keyword Rank Checker tool

This tool is the fastest way to check your keyword rankings and it’s completely free.

It shows you the top 250 search results. It also gives you information about search volume, CPC, etc to know how your keywords are performing on Google.

7. Rank Tank

Here’s a free keyword rank checker tool called Rank Tank.

The great thing about using this tool is that it allows you to paste a list of all the keywords along with your domain name to easily keep track of all your keyword rankings.

It’s completely free and you just have to create a free account with them to start using their rank tracking tool. This tool allows you to automate your keyword ranking reports, track and set alerts on Google position changes.

Not only that, you will also get a full understanding of what keywords you do rank for on Google for FREE.

Simply click on this link, enter your email details to create a free account with them and enter your keywords including the domain to easily find your keyword positions on Google.

8. Keyword Spy

Just like Semrush, Keyword Spy also has a huge collection of premium SEO tools where you can discover your competitors and their best performing keywords and you can also do profitable keyword research to increase your sales and traffic.

Keyword Spy helps you do a real time tracking of your keywords on all the major search engines including Google, Yahoo and Bing. You can also compare how your keywords are performing along with your competitors and you can easily find out the top competitors for your targeted keywords.

They also give you access to do web based keyword storing and monitoring so you can easily know when your keyword positions change.

This tool allows you to get daily updates of your keyword positions and you can get all the latest information and keyword positions directly to your email. It helps you track for over 30 countries and that’s a huge benefit for you if you are targeting audience of specific countries.

KeywordSpy Real Time Keyword Tracking

9. Small SEO tools

Small SEO Tools is a well known website resource that has a huge collection of FREE SEO tools.

Their keyword position tool is one of the best ways to check your keyword rankings. You can use this free keyword rank checker tool to check your positions in the top search engines for specific keywords to determine what is working and what’s not.

Click on this link and enter your domain name and enter up to 5 keywords, choose your preferred search engine and click on “Check Position” to know your keyword positions.

Smallseotools.com: Keyword Position Tool

10. Rankaware Keyword Rank Checker

It’s a great keyword tracking tool that’s designed to batch your keyword positions automatically on multiple search engines including Google, Yahoo, Bing etc.

It also allows you to add SEO notes and analyze how your keyword position changes along with your SEO strategies. To use this tool, you need to visit their website and download their FREE keyword rank checker tool (it’s a desktop based software).

Here’s how their keyword position tool works in general.

Rankaware: keyword-ranking-overview

You can use this tool not only to track keyword ranking performance in a graph but also allows you to view detailed history of your keyword performance on different search engines. You can also export all your keyword ranking results in PDF, HTML formats for future use.

Click here to download their software

11. Allorank Rank Checker

Allorank is another incredible site to track keyword rankings along with their keyword positions on major search engines like Google.

This free keyword tracking tool allows you to know the exact position of a keyword based on a domain name.

To know your keyword rankings, just click on this link, enter any keyword of your choice along with the domain name and hit enter to know your keyword positions on Google.

Here’s how it looks like in live.

Allorank Tool: Google Keyword Rank Checker

This tool also stores all your recent searches and keyword terms within their Allorank databases so you can easily access them at any time in the future.

12. KWFinder by Mangools

I have already covered KWFinder in my review here. Besides Serpstat or Semrush, KWFinder is a great budget option, with quality and value in mind. Here is why you should use it:

  • Find keyword ideas by using the “Search by Keyword” or “Search by Domain” feature
  • See what your competitors are ranking for
  • Find high-quality long-tail keywords within seconds and see how difficult it is to rank for those keywords
  • You can filter all the high ranking keywords
  • KWFinder gives you related keyword suggestions, Google autocomplete, and questions
  • Live SERP overview to find out your top competitors for your desired keywords to know why they are ranking on top in the first place

KWFinder user interface is very easy to use.

All you need to enter a domain name or a keyword and simply click on the Find Keywords button.

If you select “search by domain” then you will be displayed all the keywords (organic and paid) that domain is ranking for along with their SERP positions, search volume, estimated visits, CPC, PPC, and keyword difficulty.

You will also get a quick SERP overview of each keyword which shows how hard it is to rank for those keywords.

Moreover, the SERP overview is included with the top 10 results (by default) for those keywords where you can easily analyze why they are ranking on the top positions.

If you select “search by keyword”, it will show you the monthly volume trend (last 12 months) of that keyword with a huge list of related keywords.

Along with the trend, all the keywords will be listed with some other important metrics such as search volume, CPC, PPC, and KD.

Like in the case of search by domain, you will also be shown live SERP overview.

Click this link to give a try to KWFinder tool now.

13. Nightwatch Keyword Rank Monitor

nightwatch rank tracker

Nightwatch claims to be the most accurate global and local rank tracker on the market.

This software has everything you need to monitor the websites that you are trying to rank.

It helps SEO professionals to save hours by making accurate ranking data more accessible.

Nightwatch aggregates data from all major platforms such as Google Analytics, Search Console, Keyword Planner, and other popular SEO sources, turns it into beautiful professional-looking reports that are easy to export for clients.

Here are some reasons why is Nightwatch more accurate than other rank trackers?

  • Ability to access any Google Data Center
  • Simulate any location results in higher accuracy when tracking keywords locally
  • Rank Tracking, Analysis & Reporting (white-labeled) for Professionals


  • Rank Tracker to analyze your rankings
  • Backlink Monitoring to monitor your backlink building
  • Automated client reporting
  • Site Audit to optimize and fix your website

Quick Note: Nightwatch offers 30 days free trial so that you can hands-on it risk-free.

Here is how you can use this tool to track rankings?

All you need to sign up for a free trial to get started with Nightwatch.

Once you are signed up successfully, you will see a screen like this.

nightwatch signup

Go through all the four steps where you will have to add your site, keywords (a few top keywords will be added automatically), and your competitors, along with GSC or Analytics integration if needed.

As soon as you complete this process, you will be presented with a beautiful dashboard where you can easily track rankings for your keywords.

Here is how it will look like with default keywords and settings;

nightwatch rank tracker dashboard

From here you can add new keywords that you want to track rankings for.

Moreover, you can add new competitors, monitor backlinks, perform site audits, and export reports.

Browse more SEO Tutorials:

Final Thoughts

Finding the positions of your keywords and keep tracking of all that information is extremely important if you want to boost your search traffic.

That being said, the above listed 13 tools are really incredible to track your keyword rankings. It doesn’t matter which keywords you are ranking for, those sites will help you find all the latest keyword positions on Google.

It helps you find which keywords are performing well on Google and which keywords need work so you can improve your overall search engine rankings.

As you can see, the top sites to check Google keyword rankings (which are mentioned above) include free and paid tools. Just go through all those sites and figure out which is the RIGHT choice for you to check your keyword rankings.

So what do you think about keyword tracking? Did this post help you track your keyword positions on Google? Which is your favourite keyword tracking tool? Let me know your thoughts in the comments.

Anil Agarwal

13 Ultimate Tools to Check Google Keyword Rankings AccuratelyAnil Agarwal who owns Bloggerspassion.com, is a full-time blogger and SEO expert who has been helping people build profitable blogs for over a decade. Bloggers Passion has been featured on premium online sites like Forbes, Huffingtonpost, Semrush, Problogger, Crazy Egg, The Next Web and so on.

5 Comments on "13 Ultimate Tools to Check Google Keyword Rankings Accurately"

  1. vikrant says:

    Thanks for sharing these site list. All the 10 sites are very useful to Check Google Keyword Rankings Accurately. I was looking for the same and my search is over here . I am using small SEO tools and SEMrush and you show me the other sites which are really good. The way you explained each and everything is really great. Thanks once again

  2. Kuldeep Dangi says:

    Hi Anil,
    Nice share. All these tools are great to track keywords to get good seo results and to beat the competitors.
    I am using Moonsy and SEMRush for all this. I’ll try other options mentioned by you.
    Thanks for sharing this list of Google Ranking Keyword rankings.

  3. Smash Interactive Agency says:

    Why we get separate ranking count for each keyword in .com or country specific domain

  4. Imran Khan says:

    Presently I am using Semrush only.
    Hopefully all other sites will also great.
    Thanks to sharing such a nice list of sites that make able us to check out Google Keywords Ranking.
    Keep sharing!

  5. Abhishek Bhatt says:

    Nice article and i am also using some sites for checking rank and it gives updated and accurate result and i recommend to all for using these sites for checking ranks.
    thank you.

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