Seeking the optimal pinning time for maximum engagement? You came to the right place.
After conducting a comprehensive study on the Pinterest algorithm, analytics, and pinning time reports from various experts, we came up with the list of Best Pinning and Worst Pinning times.
Why trust our report?
We have considered our own Pinterest split testing results, research from other experts, and various factors, including the Pinterest algorithm, demographics, seasonal trends, pinning frequency, audience insights, and other valuable metrics, while creating the report on the Best Pinning Time.
By following the pinning time listed below, we have achieved some significant growth results on Pinterest. By following us on Pinterest, you can see how we created pins and promote our blog there.
Our last 90-day Pinterest growth report:
Table of Contents
Best Time to Post on Pinterest 2025: A Quick Report
In the world of social media, timing plays a crucial role in ensuring the success of your posts. With millions of users scrolling through their feeds, capturing their attention at the right moment can significantly boost your reach and engagement.
When it comes to Pinterest, one of the most popular visual discovery platforms, understanding the best time to post can make all the difference in maximizing your presence and ultimately in making money.
To understand the importance of timing on Pinterest, it is essential to know how the platform’s algorithm works. Pinterest utilizes a sophisticated algorithm that considers multiple factors when determining which content to display to users.
These factors include pin quality, relevance, user interests, and, indeed, timing.
By posting at the optimal times, you can increase the visibility of your pins, leading to higher engagement and a greater chance of being discovered by new users. It is one of the best Pinterest marketing strategies you can use today.
As per a new report, experts say the best engagement days to produce pins are Sunday, Monday, and Tuesday.
Best times:
- Sunday best hours: 8:00 PM, 12:00 PM, 9:00 PM, 10:00 PM, and 4:00 PM.
- Monday’s best hours: 8:00 PM, 4:00 PM, 2:00 PM, 9:00 PM, and 3:00 PM.
- Tuesday’s best hours for pins: 8:00 PM, 9:00 PM, 3:00 PM, 4:00 PM, and 2:00 PM.
Worst times:
- The worst Sunday Pinterest posting times: 12:00 AM, 4:00 AM, 5:00 AM, 6:00 AM, and 7:00 AM
- Worst Monday Pinterest posting times: 2:00 AM, 3:00 AM, 4:00 AM, 5:00 AM, and 6:00 AM.
- Worst times to post on Pinterest on Tuesdays: 8:00 AM, 1:00 AM, 6:00 AM, 2:00 AM, and 5:00 AM.
| Days | Best Time to Post on Pinterest |
|---|---|
| Sunday | 12:00 PM, 4:00 PM, 8:00 PM, 9:00 PM, 10:00 PM |
| Monday | 2:00 PM, 3:00 PM, 4:00 PM, 8:00 PM, 9:00 PM |
| Tuesday | 2:00 PM, 3:00 PM, 4:00 PM, 8:00 PM, 9:00 PM |
| Wednesday | 2:00 PM, 3:00 PM, 4:00 PM, 8:00 PM, 9:00 PM |
| Thursday | 2:00 PM, 4:00 PM, 6:00 PM, 8:00 PM, 9:00 PM |
| Friday | 2:00 PM - 6:00 PM |
| Saturday | 11:00 AM, 4:00 PM, 6:00 PM, 7:00 PM, 11:00 PM |
Sunday Pinning Time (Best to Worst)
Many experts have declared Sunday (Weekends) the best time period to post on social media platforms.
Sprout Social analyzed 35,000 user accounts, and CoSchedule studied 35 million posts, both of which agree that Sunday produces the best engagement, not just on Pinterest but on other social platforms as well.
The reason is simple – “Weekends”. People are more likely to spend their weekends away from the phone, either with their loved ones, shopping, or going on vacation.
However, as per an American Times survey, 40% of people engaged in housework, meaning they don’t go out and usually spend their time on household chores, and finally, scrolling through social media.
Meaning the potential is there, but less compared to other days.
So if you’re looking for the best pin timing, especially for Sundays, try to post in the evenings (8:00 PM – 10:00 PM)
| Sunday (Best Pinning Time) | Sunday (Worst Pinning Time) |
|---|---|
| 8:00 PM | 2:00 PM |
| 12:00 PM | 8:00 AM |
| 9:00 PM | 1:00 PM |
| 10:00 PM | 2:00 AM |
| 4:00 PM | 11:00 AM |
| 5:00 PM | 3:00 AM |
| 3:00 PM | 1:00 AM |
| 7:00 PM | 12:00 AM |
| 11:00 PM | 6:00 AM |
| 10:00 AM | 4:00 AM |
| 6:00 PM | 5:00 AM |
| 9:00 AM | 7:00 AM |
Monday Pinning Time (Best to Worst)
Monday holds the 2nd position in the list of best days for social media engagement. If your audience consists of working individuals, try posting 2-3 hours prior to the end of their working period or target the hours after they return home.
| Monday (Best Pinning Time) | Monday (Worst Pinning Time) |
|---|---|
| 8:00 PM | 11:00 PM |
| 4:00 PM | 9:00 AM |
| 2:00 PM | 1:00 PM |
| 9:00 PM | 8:00 AM |
| 3:00 PM | 12:00 AM |
| 12:00 PM | 1:00 AM |
| 10:00 AM | 7:00 AM |
| 5:00 PM | 3:00 AM |
| 6:00 PM | 2:00 AM |
| 10:00 PM | 4:00 AM |
| 7:00 PM | 5:00 AM |
| 11:00 AM | 6:00 AM |
Tuesday Pinning Time (Best to Worst)
Tuesday holds the 3rd position among the 7 days of best engagement. According to reports, the optimal time to post on social media is between 9:00 AM and 1:00 PM on Tuesday. However, on Pinterest, these are the Tuesday hours that receive the maximum engagement:
| Tuesday (Best Pinning Time) | Tuesday (Worst Pinning Time) |
|---|---|
| 8:00 PM | 11:00 PM |
| 9:00 PM | 11:00 AM |
| 3:00 PM | 1:00 PM |
| 4:00 PM | 7:00 AM |
| 2:00 PM | 12:00 AM |
| 7:00 PM | 3:00 AM |
| 6:00 PM | 4:00 AM |
| 12:00 PM | 8:00 AM |
| 9:00 AM | 1:00 AM |
| 5:00 PM | 6:00 AM |
| 10:00 AM | 2:00 AM |
| 10:00 PM | 5:00 AM |
Wednesday Pinning Time (Best to Worst)
The optimal times to post on Pinterest are 2:00 PM, 3:00 PM, 4:00 PM, 8:00 PM, and 9:00 PM on Wednesdays.
| Wednesday (Best Pinning Time) | Wednesday (Worst Pinning Time) |
|---|---|
| 2:00 PM | 3:00 AM |
| 4:00 PM | 11:00 AM |
| 3:00 PM | 10:00 PM |
| 9:00 PM | 12:00 PM |
| 8:00 PM | 10:00 AM |
| 9:00 AM | 11:00 PM |
| 7:00 PM | 2:00 AM |
| 6:00 PM | 4:00 AM |
| 8:00 AM | 5:00 AM |
| 5:00 PM | 1:00 AM |
| 7:00 AM | 6:00 AM |
| 1:00 PM | 12:00 AM |
Thursday Pinning Time (Best to Worst)
The best times to post on Pinterest on Thursdays are 2:00 PM, 4:00 PM, 6:00 PM, 8:00 PM, and 9:00 PM.
Posting during these peak hours can increase engagement and visibility.
If you’re looking to pin on Thursday, these are the times you should pick:
| Thursday (Best Pinning Time) | Thursday (Worst Pinning Time) |
|---|---|
| 8:00 PM | 11:00 PM |
| 2:00 PM | 10:00 AM |
| 6:00 PM | 10:00 PM |
| 9:00 PM | 11:00 AM |
| 4:00 PM | 7:00 AM |
| 7:00 PM | 6:00 AM |
| 5:00 PM | 12:00 AM |
| 3:00 PM | 2:00 AM |
| 1:00 PM | 1:00 AM |
| 9:00 AM | 3:00 AM |
| 8:00 AM | 5:00 AM |
| 12:00 PM | 4:00 AM |
Friday Pinning Time (Best to Worst)
The best times to post on Pinterest on Fridays are 2:00 PM, 3:00 PM, 4:00 PM, 5:00 PM, and 6:00 PM. Avoid posting at 6:00 AM, 10:00 AM, 11:00 AM, 10:00 PM, and 11:00 PM for better engagement.
| Friday (Best Pinning Time) | Friday (Worst Pinning Time) |
|---|---|
| 4:00 PM | 7:00 PM |
| 3:00 PM | 1:00 AM |
| 2:00 PM | 7:00 AM |
| 5:00 PM | 4:00 AM |
| 6:00 PM | 12:00 AM |
| 1:00 PM | 5:00 AM |
| 3:00 AM | 8:00 AM |
| 9:00 AM | 10:00 PM |
| 8:00 PM | 10:00 AM |
| 2:00 AM | 6:00 AM |
| 9:00 PM | 11:00 AM |
| 12:00 PM | 11:00 PM |
Saturday Pinning Time (Best to Worst)
For maximum engagement on Pinterest on Saturdays, post at 11:00 PM, 4:00 PM, 6:00 PM, 7:00 PM, and 11:00 AM. To avoid low engagement, avoid posting at 2:00 AM, 3:00 AM, 4:00 AM, 5:00 AM, and 9:00 AM.
| Saturday (Best Pinning Time) | Saturday (Worst Pinning Time) |
|---|---|
| 11:00 PM | 6:00 AM |
| 6:00 PM | 5:00 PM |
| 7:00 PM | 12:00 AM |
| 11:00 AM | 10:00 AM |
| 4:00 PM | 9:00 PM |
| 1:00 PM | 1:00 AM |
| 2:00 PM | 8:00 AM |
| 3:00 PM | 9:00 AM |
| 10:00 PM | 2:00 AM |
| 7:00 AM | 3:00 AM |
| 8:00 PM | 4:00 AM |
| 12:00 PM | 5:00 AM |
How to Figure Out Your Best Time to Post on Pinterest [New Ways]
For our BloggersPassion Pinterest Channel, we generally believe in experimenting with different time slots recommended by industry experts. You’ve already seen those time slots mentioned above.
In a nutshell, the only 3 best ways to figure out the best pinning slots are:
- Using Google Analytics
- Using the Pin Slot Experiment
- Using Social Media Marketing Tools
Google Analytics & Pinterest Integration
Pinterest does have its own analytics; however, information on “Best Pinning Slots” is still not accessible.
But if you have claimed your Pinterest account with your website and generally promote your site pages by putting up the URLs on Pins, then you can possibly extract the best pinning slots through GA.
Quick Note: Your website should also be linked to Google Analytics.
Once you log into Google Analytics, you have to search for these two queries:
- Best Traffic Day Pinterest.com – It will fetch the best days your website receives traffic from Pinterest
- Best Traffic Hour Pinterest.com – It will give you the best hours
For best hours;
By getting the best days & hours, you can reschedule your Pinterest Pins accordingly.
Pin Slot Experiment:
Experimentation is crucial for determining the optimal posting times for your audience. In this, we’ll test different time slots and analyze the performance metrics of your pins.
This is how the Pin slot experiment works:
- Make a list of popular Pinterest boards around your niche
- Create Pins
- Upload one Pin each day to different Pinterest boards and ensure a time difference between them.
- Note down the PIN time and day in an Excel sheet
- Do this experiment for 30 days
- Check Pinterest analytics to see which Pin gets the most engagement.
By doing this, you’ll surely get a perfect Pinning time pattern.
Social Media Marketing tools are a great way to implement your social calendar throughout the month. The primary function of these tools is to schedule users to post on various social media platforms, including Pinterest, Facebook, Instagram, and Twitter.
Not just a schedule, these tools also track the performance of your social media posts. In other words, you can easily extract the timings of the pins that receive maximum engagement.
Factors & Tips to Consider for Pinterest Timing:
Before you start posting on Pinterest, take a look at these tips to get started:
1. Pinterest Demographic Analysis:
Before determining the best times to post on Pinterest, it’s crucial to understand your target audience. Analyze their demographics, including age, location, time zone, and interests.
Pinterest Audience insights tab should be the solution to learning everything about your audience.
By aligning your posting schedule with your audience’s online activity patterns, you can ensure your content reaches them when they are most likely to be active on Pinterest. You can use the data to identify peak usage periods, popular categories, and top-performing pins.
By analyzing this information, you can tailor your posting schedule to match the Pin times when your audience is most active and receptive to your content.
2. Seasonal & Trend Considerations:
Take into account seasonal events, holidays, and relevant trends. During these periods, user activity on Pinterest tends to surge as people search for inspiration and ideas.
By aligning your content with these events, you can leverage the increased interest and engagement to your advantage.
During the holidays, people tend to spend their time browsing Pinterest all day. However, late evening and morning to early noon receive peak traffic.
Receive good traffic from images. For a detailed look at the best free photo sharing platform, check out our guide for the best options available.
3. Morning, Afternoon, or Evening:
Pinterest activity fluctuates throughout the day, so it’s essential to understand the optimal posting times.
Generally, mornings and evenings tend to be high-traffic periods when users are likely to browse Pinterest for inspiration and ideas.
However, it’s worth experimenting with different time slots to identify the ones that produce the best results for your specific audience.
4. Weekday vs. Weekend:
Consider the differences in user behavior between weekdays and weekends.
Weekdays often witness a higher level of engagement, particularly during lunch breaks and after work hours.
On the other hand, weekends offer more easy-going browsing opportunities, with users spending more time exploring Pinterest.
Maintaining a balance between weekday and weekend posting can help you maximize your overall reach.
5. Pinning Frequency:
Does Pinning Frequency Matter? Yes, it does. If you can’t maintain consistency no matter what Pinning time you choose, your efforts will fail.
Pinning regularly keeps your content fresh and increases audience reach. However, avoid overwhelming your followers with an excessive number of pins.
Related Read: Discover some excellent Pinterest alternatives to try in 2025.
Related Resources:
- Best time to post on Instagram
- Best time to post on Social Media 2025
- Best time to post on YouTube [New Case Study]
Final Words
Timing is a critical factor in achieving success on Pinterest. By understanding your audience, analyzing Pinterest analytics, and considering seasonal trends, you can identify the best times to post your content.
Remember to experiment, monitor results, and adapt your strategy accordingly.
Data Sources: CoSchedule, SocialPilot, HootSuite, SproutSocial, American Time Survey, Oberlo
So, what are your thoughts on the Pinterest Pin timing? Do you know any hacks we’re not aware of? Let us know in the comments.
FAQs: Best Time to Post on Pinterest
Which are the best days to post on Pinterest?
The best days to post on Pinterest are Sundays, Mondays, and Tuesdays.
Which are the worst days to post on Pinterest?
The worst days to post on Pinterest are: Thursdays, Fridays, and Saturdays.
When is the Best Time to Post on Pinterest?
Determine your target audience and schedule posts for 4:00 PM, 8:00 PM, and 9:00 PM, taking into account their respective time zones.
How often should I post on Pinterest?
5-15 pins per week works great. Ensure that you maintain Pin quality and topic relevance for maximum engagement.
What is the best time to post on Pinterest in India?
In 2025, here is the perfect time to post on Pinterest in India (IST):
– Sunday: 12:00 PM, 4:00 PM, 8:00 PM
– Monday: 2:00 PM, 3:00 PM, 4:00 PM
– Tuesday: 2:00 PM, 3:00 PM, 4:00 PM
– Wednesday: 2:00 PM, 3:00 PM, 4:00 PM
– Thursday: 2:00 PM, 4:00 PM, 6:00 PM
– Friday: 2:00 PM – 6:00 PM
– Saturday: 11:00 AM, 4:00 PM, 6:00 PM
What is the best time to post on Pinterest in the USA?
In 2025, here is the perfect time to post on Pinterest in the USA (All time zones):
– Sunday: 8:00 PM, 12:00 PM, 9:00 PM
– Monday: 8:00 PM, 4:00 PM, 2:00 PM
– Tuesday: 8:00 PM, 9:00 PM, 3:00 PM
– Wednesday: 2:00 PM, 4:00 PM, 3:00 PM
– Thursday: 8:00 PM, 2:00 PM, 6:00 PM
– Friday: 4:00 PM, 3:00 PM, 2:00 PM
– Saturday: 11:00 PM, 6:00 PM, 7:00 PM
Does the Pinterest Algorithm give importance to Pin Timing?
Yes. But Pin timing is not the single factor that contributes to Pin reach. Other factors such as Pin quality, user interest, topic relevance, etc, also matter.
I have done lot of experiment with posting on different day and time. I can say Sunday is not the best time for posting. For maximum reach, posting between weekdays Monday-Friday is very effective.