Top 10 Popular Types of Blogs that Make Money In 2023

Searching for the popular types of blogs that make money in 2023? You’re in the right place.

Did you know that there are over 600 million blogs in the world today, out of over 1.9 billion websites?

On average, over 3 million blog posts go live every single day. 

blog posts stats

Blogging helped us generate over $13,000 per month, mostly in passive income.

Here’s one of our blog’s earning reports.

semrush earnings

As you can see above, we made over $446,000 just from one affiliate product. That’s the power of blogging.

Undoubtedly, blogging is the BEST way to build your brand and grow your income. But what are the different types of blogs out there and which ones are popular? Let’s find out!

We get a commission when you buy a product via our affiliate link at no additional cost.

Top 10 Popular Types of Blogs to Create In 2023 to Make Money

types of blogs

1. Personal blogs

Personal blogs as the name suggests are blogs that are maintained by an individual who writes about his/her personal thoughts, experiences, and interests. 

The BIGGEST benefit? You can start a personal blog on any topic you want.

While some personal blogs are read by only a few people, others have become REALLY popular, with some even making HUGE money.

The best examples of popular personal blogs include;

  • James Clear
  • My Wife Quit Her Job
  • Zen Habits
personal blogs

You can also check out these amazing blogging statistics to find interesting details about blogs.

What topics you can cover on a personal blog?

  • Personal development (for example, JamesClear.com)
  • Finance (for example, My Wife Quit Her Job)
  • Fitness (for example, Nerd Fitness)
  • Digital photography
  • Travel
  • Music, Reading, and the list goes on

How to build a successful personal blog in 2023?

Build and grow your brand: The best way to build ANY blog is to build a personal brand. There are so many people who’ve used their brand to grow their blog and business (examples include: James Clear, Gary Vee, Ramit Sethi, Pat Flynn, and more). 

By building your brand online, you can increase your chances of getting your blog noticed by a larger audience. Invest money in getting an appealing design for your website, publish a book, and create your own products to build and grow your brand.

Post on a regular basis: Most people don’t publish consistently on their personal blogs. That’s why they often struggle to make money. Whether you post every day, once a week, or once every other week, stick to it and be consistent. 


2. Food blogs

What’s the one thing we can’t live without? Food! That’s why food blogs are extremely popular all around the world. 

A food blog is a website or blog that contains information and recipes about food. You can generate millions of visitors to your site by creating food recipes, and nutrition and health advice on your food blogs.

In addition to recipes, food blogs often contain posts about restaurants, cooking techniques, and food culture. Some popular food blogs also feature video content to get more views.

Some examples of best food blogs include:

  • Pinch of Yum
  • IAmAFoodBlog.com
  • Cookie And Kate
food blogs

What topics you can cover on a food blog?

  • Vegan diets
  • Paleo diets
  • Grilling
  • Weight Loss Food Recipes
  • Non-veg recipes 

How to build a successful food blog in 2023?

Share original and unique recipes: There are a gazillion food blogs out there. To build a better blog in the food industry, share unique and delicious recipes from day one. That’s what sets you apart from your competitors. 

Analyze your competitors: Use competitor analysis tools like Semrush to discover your competitors’ top-performing keywords. That way you can also create content around those keywords and get more traffic.


3. Fashion & Lifestyle blogs

A fashion blog is a blog that covers the latest fashion trends, style tips, lifestyle advice, etc. fashion blogs can be excellent resources for shopping and trendspotting.

On fashion and lifestyle blogs, you can share everything from affordable styling advice to expert advice on how to put together a stylish outfit. 

You can target specific audiences like working women, working men, celebrities, etc, and create relevant content to attract their attention. 

If you’re passionate about sharing the latest trends in fashion and beauty and providing useful advice on how to wear them – a fashion blog is a great choice for you.

Some of the popular fashion blogs include:

  • Cherry On Top
  • Vanity No Apologies
  • Mia Mia Mine
  • Peaches & Blush

You can also check out these top lifestyle blogs to get inspiration on fashion advice. 

fashion blogs

What topics you can cover on a fashion or lifestyle blog?

  • Personal styling
  • Makeup
  • Looks
  • Haircare
  • Skincare
  • Luxury fashion
  • Fashion accessories and more

How to build a successful lifestyle blog in 2023?

Attend events: In the fashion and lifestyle industry, you’ll find a ton of offline events. If you want to grow your fashion blog, don’t forget to attend blogging conferences and events. These are great opportunities to meet other bloggers face-to-face and build strong relationships.

Follow the latest fashion trends: By staying informed about the latest trends, you can ensure that your fashion and lifestyle blog is worth following. You can also browse online fashion magazines or follow style bloggers to get an idea of what’s trending. Finally, don’t be afraid to experiment with your own personal style to give the best fashion advice to your readers.


4. Travel blogs

A travel blog is where you’ll focus on the world of travel including travel stories, travel tips, travel experiences, and more. 

Travel bloggers often write about their experiences in order to share travel tips and advice with their readers who might be interested in visiting the same places.

Travel blogs can also be a way for writers and bloggers to connect with like-minded people from all over the world.

A few best travel blogs include;

  • The Points Guy
  • Dan Flying Solo
  • Tale of 2 Backpackers
travel blogs

What topics you can cover on a travel blog?

  • Travel essentials
  • Budget-friendly travel
  • Solo travel
  • Luxury travel
  • Adventure travel
  • Car or bike travel
  • World tour
  • Famous destinations around the world

How to build a successful travel blog in 2023?

Promote as much as you can: Travel blogging is all about sharing your knowledge with others and attracting as many eyeballs as you can to your content. So don’t relax when you post something new on your travel blog, promote it.

One of the most effective blog promotion methods is to write helpful blog comments. Not only does this give you an opportunity to interact with other bloggers, but it also allows you to share your own thoughts and ideas. 

Also participate in social media groups, which can be a great way to connect with a wider community of like-minded individuals.

Become a travel blogger: One of the best ways to make your travel blog a success is to travel. Travel in your city, country, and around the world. Become a travel blogger and share your experience. People will usually follow the advice of someone who’s already traveling. 


5. Health and Fitness blogs

A fitness blog is a blog that covers topics related to physical fitness, exercise, and health. 

Fitness blogs help people live healthier and more active lives by sharing advice about weight loss, strength training, healthy eating, injury prevention, and more. 

Most fitness bloggers even make a living by writing about their fitness experiences, through sponsorships, advertising, or affiliate marketing.

If you want to help people make lifestyle changes or simply want to give advice about how to live a healthy life – health and fitness blogs are great for you.

Some of the best fitness blogs include:

  • Nerd Fitness
  • Breaking Muscle
  • Girls Gone Strong
fitness blogs

What topics you can cover on a health and fitness blog?

  • Weightloss
  • Bodybuilding
  • Fitness equipment
  • Fitness apps
  • Cycling and more

How to build a successful fitness blog in 2023?

Share your own experiences: The main goal of a fitness blog is to help others achieve their fitness goals. So make sure to share your own journey to health and wellness. By sharing your own fitness stories, you’ll inspire and motivate others to live healthier lives. 

Connect with others: Fitness blogging is an excellent way to connect with like-minded people, learn useful tips and tricks, and stay motivated on your own journey to health and wellness. It’s a win/win approach. You’ll network and learn from others and share the BEST fitness advice with your audience. 


6. Personal finance blogs 

Are you good at personal finance and frugal living? Then, personal finance blogs are an excellent choice for you.

A finance blog is a website that focuses on finance-related content. It may feature investments, savings tips, credit card reviews, or other finance-related information.

Almost everyone struggles with finance management. Most people don’t know how to save, invest or spend their money. Here’s where frugal and finance blogs come into play.

Finance blogs are personal in nature, and many bloggers share their own saving tips and experiences with their readers.  Whether they are personal or professional, finance blogs offer a unique perspective on the world of finance.

Some examples of the best frugal blogs include:

  • Frugal Rules
  • Living Well Spending Less
  • Mr. Money Moustache
finance blogs

What topics you can cover on a personal finance blog?

  • Wealth management
  • Debt
  • Savings
  • Investments
  • Credit cards
  • Early retirement

How to build a successful personal finance blog in 2023?

Use affiliate marketing: Personal finance is a billion-dollar industry and there are thousands of affiliate products you can promote. Analyze the top blogs in your niche to find the BEST products and educate your audience to generate sales.

Some of the best affiliate networks include:

  • ShareASale
  • FlexOffers
  • Impact
  • CJ Affiliate 
  • Clickbank

Share interesting findings: Read as many blogs and books as you can about finance. Share helpful and unique findings that you learn with your audience. That’s how you can build and grow a successful finance blog.


7. Technology blogs

Technology blogs cover everything from technology news to gadgets, reviews of electronic items, and more.

If you can spend time and money publishing quality posts multiple times a day – technology blogs are just for you.

Some of the best technology blogs include:

  • Mashable
  • Wirecutter
  • Techcrunch
technology blogs

What topics you can cover on a technology blog?

  • Drones
  • Tech news
  • Gadgets
  • Smartphones 
  • Programming Languages
  • Artificial Intelligence

How to build a successful technology blog in 2023?

Don’t give up: The technology niche is extremely competitive as there are literally thousands of technology blogs on almost every single topic. That’s why it becomes difficult to build links, create traffic-generating content, outrank your competitors, etc. 

Don’t give up as your blog’s growth will be slow in the initial months and gain momentum as time goes on.

Network as much as you can: Make friends with other tech bloggers in your niche and help each other. Leave thoughtful comments on their blogs and link to each other posts. That’s how you grow together.  In addition, networking can help you to expand your reach and grow your audience. 


8. Personal Development blogs

A personal development blog usually covers personal growth and development advice including relationships, career development, mental health, productivity, and more. 

In recent years, personal development or self-help blogs have become extremely popular, due to the rise of social media. Many self-help bloggers now have large followings on platforms like Twitter, Facebook, and YouTube, where they share their best advice. 

If you’re passionate about helping people overcome stress, and anxiety or tips on how to be more productive – personal blogs are suitable for you.

A few examples of personal development blogs include:

  • Lifehacker
  • Zen Habits
  • Lewis Howes
self help blogs

What topics you can cover on a personal development blog?

  • Personality development
  • Productivity
  • Career improvement
  • Stress management
  • Mental growth
  • Social growth and the list goes on 

How to build a successful personal development blog in 2023?

Be a helpful resource: The main reason people read self-help blogs is to overcome their problems. So be an invaluable resource for anyone who is struggling with a problem or simply looking for some guidance.

Don’t share random advice. Instead, give advice from your own experience. That way you can truly understand your audiences’ problems and offer solid advice. The goal is to share your personal experiences and help others who may be facing similar challenges.

Sell premium stuff: While self-help blogs are free to read, you need to provide “premium content” such as videos, training courses, membership sites, etc to make money. Read and analyze other popular self-help blogs in your niche to find out their monetization strategies.


9. Digital Marketing blogs

A digital marketing blog covers topics related to online marketing such as SEO, social media marketing, blogging, email marketing, and more.

Most digital marketing blogs offer tips and advice on how to effectively use digital marketing tools and techniques. In addition to tips and advice, many digital marketing blogs also feature case studies and success stories from companies that have used these strategies effectively. 

If you’re experienced in digital marketing or marketing in general, you can definitely consider starting a digital marketing blog.

Here are some of the best digital marketing blogs:

  • BloggersPassion
  • Social Media Examiner
  • NeilPatel.com
bloggerspassion

What topics you can cover on a digital marketing blog?

  • WordPress
  • Web hosting
  • AI writing
  • SEO 
  • Email marketing
  • Blogging 
  • Content marketing and more

How to build a successful digital marketing blog in 2023?

Don’t ignore SEO: The reason we’re successful in the digital marketing niche is because of SEO. We generate over 200,000 visits per month and most of the traffic comes from Google.

Here’s one of the monthly traffic reports of our blog.

bp traffic

Optimizing your content for SEO is extremely important when it comes to digital marketing blogs. 

In this niche, there’s a HUGE competition. That’s why you need a traffic channel that sends consistent traffic. SEO is what sends you high-quality traffic – so don’t ignore it if you want to succeed.

Consistency is the key: We’ve been blogging consistently for 12+ years and we never failed to publish new content or update our existing content. Consistency is what keeps you ahead of your competitors. 

Search engines like Google always reward the websites that keep publishing fresh content. So create a consistent blog posting schedule and stick to it.


10. Home & Family blogs

Home and family blogs cover topics rangings from parenting to gardening to relationships, dogs, and more.

If you want to help people with family and home-related advice, these blogs are the best option for you.

A few examples of family blogs include:

  • Your Modern Family
  • Lasso the Moon
  • Weelicious
family blogs

What topics you can cover on a home & family blog?

  • Home security
  • Relationships
  • Home Decor
  • Fishing
  • Parenting 
  • Baby products
  • Pets including cats and dogs
  • Gardening and more

How to build a successful home & family blog in 2023?

Give real advice: The main reason people read family blogs is to get solid advice. If you’re an experienced author or family person, you can attract a loyal audience by sharing life advice from your own experience.

Build a tribe: You need to build a community around your blog to succeed online. You can use Facebook groups or platforms like Quora to build your own tribe. The key here is to identify your target audience and solve their problems with your content or products. 


How to start your first professional blog in 2023?

Are you curious to launch your own blog or website in 2023? Here’s a simple tutorial on starting a professional blog within a small budget.

To start a blog, you need a blogging platform. We recommend WordPress as it’s the #1 blogging platform which is used by millions of people.

To use WordPress, you need two basic things: a domain name and web hosting.

We recommend Bluehost for web hosting as it is affordable and also trusted by over 2 million website owners around the world. The best part? It also offers a free domain and its hosting costs just $35 a year.

Here’s a quick tutorial on launching your professional blog with Bluehost.

Firstly, click on this link to visit the Bluehost website.

Once you’re on Bluehost, visit their pricing plans which look like this;

bluehost plans

As you can see above, you’ll find three different shared hosting plans from Bluehost which are listed below.

  • Basic plan costs $2.95/mo
  • Plus plan costs $5.95/mo
  • Choice Plus plan costs $5.95/mo

Go with the Basic plan from Bluehost if you’re on a small budget as it costs just around $35 per year. It also comes with a free domain.

Have a look;

bluehost offer

As you can see above, the 1-year Basic hosting plan only costs you $35.40. 

Make the payment and you’ll get a confirmation email from Bluehost. Then, you’re ready to start blogging.

If you any help, email [email protected] and we’d be glad to assist.


FAQs | Different Types of Blogs for 2023

Here are some of the frequently asked questions about blog categories list and different types of blogs.

What’s the best platform for blogging?

Self-hosted WordPress is the best CMS (Content management system) in the world and offers plenty of themes and plugins to smoothly run your blog or website. 

What are the best types of blogs that make money?

Here are a few blog categories that make money.
– Make money online
– Personal Finance
– Health and Fitness

Is blogging still profitable in 2022?

Yes, blogging is profitable. The key to blogging success is to differentiate yourself with quality content and products.

How to find topics for blogging?

You can use keyword tools like Semrush, analyze your competitors’ top-performing pages, and use platforms like Quora to come up with new topic ideas for your blog.

What blogs are in high demand?

Some of the high-demanding blogs are:
– Finance
– Beauty and Fashion
– Fitness

Read: Types of Digital Marketing to Learn & Master in 2023
Read: Dad Blogging: The Ultimate Guide With 5 Best Dad Blogs


Final thoughts on blog categories that make money

There are literally dozens of different blog categories out there. The key to finding the right category is to know your passion and skills. 

Then, use keyword tools to find the competition for topics you want to rank for. Analyzing your competitors also helps you determine the profitability of your blog topic.

So what do you think about different types of blogs? Which category are you going to consider to launch your blog? Have any questions? Let us know in the comments.

About Author
Anil Agarwal is the Founder of Bloggerspassion. He is a full-time blogger and SEO expert who has been helping people build profitable blogs for over a decade Now. He has been featured in Over 100 Publications including Forbes, The HuffPost, HubSpot, Shopify, Semrush, Kinsta, Bluehost, Hostinger and G2.com etc.

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