Did you know that 90% of purchases take place in physical stores?
Did you know that 88% of searches for local businesses on a mobile device either call or visit the business within 24 hours?
Surprised? The number is only growing. People often visit local stores to buy things such as groceries, products, gadgets and the list goes on.
So having a foolproof local SEO strategy is a no-brainer as it generates you more sales and better conversions.
Better local SEO is what puts you ahead of your competitors. When you start ranking better than your competitors, your sales will grow automatically.
But here’s the thing: local SEO is not easy.
Why? You need to implement a wide range of local SEO strategies, ranging from optimizing your content using local SEO keywords to listing your local business, managing your customer reviews, submitting your NAP (Name, address, and phone number) to various local directories, and so on.
That’s why you need to have access to the RIGHT tools to save your time and outrank your competitors.
So if you’re someone who’s looking for the best local SEO platform tools to triple or even quadruple your local search rankings, this post is a treat for you.
Without further ado, let’s discuss some of the best local SEO tools to use in 2026.
Table of Contents
10 Best Local SEO Tools to Boost Your Search Rankings
1. Listing Management from Semrush
Semrush is an all-in-one SEO toolkit that is used by more than 10 million people worldwide.
Semrush offers a dedicated list of local SEO software tools to create a solid local SEO strategy. It provides an incredible local SEO platform called “Listing Management” which helps you grow your local SEO efforts.
Here’s how it works.
- Distribute Business information
- Suppress Duplicates
- Track Local Rankings
- Manage GMB (Google My Business) and Facebook listings
- Monitor Reviews and User Suggestions
- Overview Locations in One Place
Here’s what it looks like;
Important: The listing management tool is currently available only in the United States, Germany, France, the United Kingdom, and Australia.
Features:
Here are some of the features of local SEO platform tools from Semrush.
Quick note: We’re only mentioning features offered in local SEO software from Semrush, NOT the entire list of Semrush features. It offers more than 55+ tools with a ton of features!
- Access to Listing Management tool which helps you manage and distribute your business information
- You can track all your customers’ reviews in one place and work with your customer ratings effortlessly
- Access to Position Tracking tool
- Access to On Page SEO Checker
- Access to Social Media Toolkit
Use the following link to get a Semrush Pro account free for the next 14 days.
Pros:
- Their Listing Management tool helps you upload your business information in various dedicated directories automatically
- Analyse any of your competitors’ SEO strategy
- The ability to track your daily online performance with their “Position Tracking tool”
- You can research millions of keyword ideas using their keyword research tools
- Using their social media toolkit, you can Post and schedule updates on various social media networks and other channels such as Facebook, Google My Business, from one place
- Analyse your competitors’ ad copies and find any domain’s paid strategies
- Gives access to on page SEO checker which helps you properly optimize your content for better organic growth
- Semrush is an all in one SEO toolkit which gives you access to over 45 amazing tools ranging from organic research to backlink audits to keyword magic tool, brand monitoring, site audits and so on
Cons:
- Semrush doesn’t offer you EXCLUSIVE pricing on their local SEO software tools as you’ll need to buy their whole SEO suite and their pricing starts at $129.95 per month
Pricing:
Semrush offers 3 pricing packages, which are;
| Plan | Monthly | Annual (per month) |
| Starter | $199 | $165.17 |
| Pro+ | $299 | $248.17 |
| Advanced | $549 | $455.67 |
2. Moz Local
If you want to maximize your local SEO reach, Moz Local is for you, which gives you access to all the local SEO tools you need to improve your local presence.
Moz Local helps you effortlessly manage your business listings across all the major online directories and eliminate all the duplicate listings (or wrong information) about your business.
Here’s what the Moz Local dashboard looks like;
Important: Moz Local currently supports the purchased management of US, UK, and Canadian business listings.
Features:
- Real-time profile management
- Location data management
- Local data cleansing process
- Duplication of data automatic removal
- Local SEO review management
- Access to both Facebook and Google integration
- Social media posting
- Automatic notification alerts
- Access to 24/7 customer support
Pros:
- Unlike Semrush, Moz Local offers exclusive pricing so you’ll be paying only for the local SEO software tools instead of the whole Moz SEO suite
- The pricing is affordable when compared to Semrush as Moz Local pricing starts at just $129 per year whereas Semrush pricing starts at $129.95 per month
- You can easily identify and delete duplicate listings
- You can easily respond to the latest reviews without leaving your Moz Local dashboard
- You can effortlessly post updates across various channels including Google, Facebook and other directories
Cons:
- Unlike Semrush, you will only get access to the Moz local SEO tools. So if you need access to keyword research, link building, site audits tools, you’ll have to separately pay for their Moz Pro plans.
Pricing:
| Plan | Monthly Price | Yearly Price (Billed Annually) | Savings |
|---|---|---|---|
| Lite | $20/mo | $199/yr (~$16/mo) | Save $41/yr |
| Preferred | $30/mo | $299/yr (~$24/mo) | Save $61/yr |
| Elite | $40/mo | $399/yr (~$33/mo) | Save $81/yr |
| Enterprise | Custom | Custom | — |
3. BrightLocal
If you’re looking for an all-in-one local SEO marketing software toolkit, BrightLocal is an excellent choice for you.
BrightLocal provides you with all the tools you need to control your local SEO, business listings, and online reputation. If you want help with your local SEO listing reputation management, citation builder, and lead generation, BrightLocal has all the tools for you.
Here’s how its local search audit looks like;
As you can see above, you can review and monitor your local SEO performance, including local listings, search rankings, GMB listings, reviews, and ratings from one place.
Features:
- Access to Local SEO platform tools (to track your keyword rankings, perform site audits and so on)
- Access to Reputation Manager
- Access to Citation Builder
- Access to Agency Lead Generation tool
- Google Analytics Integration
- Google My Business Insights Integration
- Facebook and Twitter Integration
Pros:
- BrightLocal is an affordable all in one toolkit to manage local SEO as you can perform site audits and track rankings in search engines
- It also helps you with lead generation so you can easily convert website visitors into sales
- You can build local citations and boost your local rankings using their local citation builder
- Their reputation manager allows you to generate customer reviews, manage and monitor them without leaving the dashboard
Cons:
- No refunds are provided on any of their plans
Pricing:
| Plan | Monthly Price | Yearly Price (per month) | Billed Annually | Savings |
|---|---|---|---|---|
| Track | $39/mo | $29/mo | $348/yr | Save $120/yr |
| Manage | $49/mo | $36/mo | $432/yr | Save $156/yr |
| Grow | $59/mo | $44/mo | $528/yr | Save $180/yr |
4. GatherUp
Are you looking for a platform to manage customer feedback and online reviews? Then, give a try to GatherUp as it helps you easily manage your customer feedback and online reviews.
GatherUp automatically requests and tracks customer feedback, prevents bad customer reviews, and encourages satisfied customers to leave online reviews.
Features:
- Request reviews on over 100 sites
- Acquire 1st-party & 3rd-party reviews
- Branded email requests
- Multiple request modes & options
- Monitoring of 50+ review sites
- Review management
- Google Review Attributes monitoring
- Brand/Account level reporting
- State/Region level reporting
- Location level reporting
Pros:
- You can use a ton of ways such as emails and SMS text messages to gather reviews and feedback from your customers
- You can easily monitor your customer reviews across 30+ review sites from one place to manage, respond and report on them
- Excellent reporting and tracking abilities
- Automated email report delivery
Cons:
- GatherUp has limited sources for writing reviews i.e only on Google and Facebook
Pricing:
| Plan | Locations | Price |
|---|---|---|
| Single Location | 1 Location | $99/month |
| Multi-Location | 2–101+ Locations | $60/month per location |
5. Whitespark
Whitespark provides you with all the services and local SEO marketing software you need to improve your local search optimization. It is an excellent toolkit for enterprises, agencies, and small businesses.
Here’s what the local citation finder tool looks like;
As you can see above, Whitespark is a great tool that helps you find all the local citation opportunities you’re missing to boost your local search rankings.
Features:
- Performance & Review Reports
- Competitive Analysis
- Citation Monitoring
- Track your progress
- Custom Survey Questions
- Conversion Pop-Up
- Google Q&A Monitoring
- Twitter Monitoring
- Outbound SMS Text Requests
- TextBack Inbound Requests
- Social Sharing
Pros:
- Its local rank tracker helps you measure all your localized keyword rankings across multiple cities and search engines
- Their local citation finder tool helps you track your citations, discover new opportunities, and get the citations your competitors already have
- Their reputation builder helps you easily manage your online reviews and customer feedback from one place
- It also offers a FREE review checker tool free tool that checks reviews of your local business along with ratings online
- Using their GMB Explorer Tool, you can discover data from over 800K+ Google My Business listings in 70+ categories across 200 cities in the U.S. and Canada
Cons:
- Projects and searches are bit confusing
Pricing:
Whitespark has multiple pricing plans depending on services. pls check out the Whitespark pricing page for pricing details.
6. Synup
Synup is an extremely popular digital profile and reputation management platform that is used by more than 170,000s of companies worldwide. Synup enables brands to deliver relevant and trusted content for all locations & devices.
Features:
- Create and deliver relevant business content to your customers across all the channels including search engines, social media, voice search and digital profiles
- The ability to automate all review management from one place
- Easy to manage listings via API
- The ability to automate the multi-site NAP checking process
- You can run a free listings scan of your business
- Get real-time content suggestions
- Optimize your content for voice search
Pros:
- The ability to monitor, generate and respond to reviews for your business without leaving the dashboard
- Easily track your local business performance across search and social platforms
- It is extremely user-friendly
- The ability to automate listings creations and review generations
Cons:
- Lack of customization on the reports (otherwise it would be fantastic to create white-label reports using Synup)
Pricing:
| Plan | Billed Annually | Billed Monthly |
|---|---|---|
| Startup | $79/mo (Save 20%) | $99/mo |
| Agency | $199/mo (Save 20%) | $249/mo |
| Scale | $799/mo (Save 20%) | $999/mo |
7. Local Falcon
Do you want to visualize how you rank in different parts of the city or town? Then, you should definitely try the local search tool from Local Falcon.
Local Falcon provides you with a unique rank tracker that is exclusively designed for Maps. It also gives you with real-time analysis so you can instantly run scans, see results, and start fixing issues if any.
Basically, this tool displays Google My Business (GMB) rankings for listings that appear in the Maps portion of organic search or in Google Maps.
Features:
- It’s the first rank tracker designed specifically for Maps
- Provides actionable tasks to improve your local rankings
- Run scans and see results
- Provides real-time analysis
Pros:
- Gives you extremely useful insights into local pack rankings
- Provides you a smart way to visualize how you rank in different parts of the city or town
- Affordable pricing plans (just $10 for 200 credits)
- Dedicated Google Maps rank tracking tool for local businesses
- Provides you the best local SEO suite for managing Google My Business (GMB) listings
Cons:
- Only useful for Google My Business listings including Maps
Pricing:
| Plan | Monthly | Annual |
|---|---|---|
| Starter | $24.99 | $299.88 |
| Basic | $49.99 | $599.88 |
| Pro | $99.99 | $1,199.88 |
| Premium | $199.99 | $2,399.88 |
Click here to try Local Falcon today
Final thoughts about the best local SEO software tools
If you want to attract more local customers to your business, you need a local SEO strategy. The number of local searches is increasing rapidly worldwide.
Having access to the right local SEO marketing software can save you time and help you properly manage your local activities, such as reviews, feedback, keyword tracking, and business listings.
What are your thoughts on the local SEO tools mentioned on this page? Did we miss any of your favorite tools? Share your thoughts in the comments.
Really great post. I am really impressed with the information about Local SEO Tools for your Local Search Rankings. I look forward to more comprehensive and insightful posts like this in the future. Thanks for your post. keep it up!
Great post Anil even, I personally use MOZ tool for my local seo activity but after reading your post I realize that there are many good local seo tools availiable in the market, Thanks for sharing such a great information.
SMErush is a great local SEO tool. Some are new for me in the list but good to know about local SEO alternative. Hope they will work good as SMErush.
Great list of local SEO tools. Thanks anil for sharing this awesome tools