Did you know that YouTube has over 2.7 billion monthly active users as of 2024? Over 1 billion hours of video content is watched on YouTube every day, accounting for 5 billion YouTube videos being watched each day.
If you’re looking for information on who has the most subscribers on YouTube, you’re in the right place.
In this post, you’ll discover a lot of interesting things, including;
- The latest list of the most-subscribed YouTube channels in the world
- Factors that have contributed to their success
- A few quick facts about each channel and much more
Are you ready? Let’s jump into the details.
Table of Contents ☰
Ten Most-Subscribed YouTube Channels in the World in 2024 (Their Success Secrets)
1. T-Series (258+ Million)
The T-Series YouTube channel is the #1 most-subscribed channel in the world, which features entertainment videos such as music videos, film trailers, interviews with actors, and more. T-Series became the most-subscribed channel after surpassing PewDiePie in 2019.
Quick Facts:
- Total subscribers: 258 million
- Category: Music & Film
- Date Joined: March 13, 2006
- Most viewed video: Vaaste Song with 1.5 billion views
- Lifetime Views on Channel (So Far): 239,649,572,846 views
Why is T-Series Popular on YouTube?
Non-stop entertaining videos: T-Series is a content-generating machine on YouTube. It uploads 3 to 5 every day (even ten videos sometimes). Each one of them is high-quality and comes with a lot of expectations. Their channel currently has over 20,000 videos as of 2024.
Usually, most people are never tired of listening to music. That’s why posting non-stop entertaining videos works like a charm for the T-Series YouTube channel.
Powerful promos: T-Series often release small teasers of its upcoming videos to create curiosity among its viewers. This is probably the reason why it gets so many views on every video.
Variety: The T-Series YouTube channel is also popular because it offers various videos that appeal to many viewers. For example, it features content for music lovers and hardcore movie fans. This variety helps to keep T-Series viewers engaged and coming back for more.
2. MrBeast (234+ Million)
MrBeast (Jimmy Donaldson) has one of the highest YouTube subscribers in world. He’s also one of the richest YouTubers, as MrBeast’s net worth is over $500 million as of 2024.
Quick Facts:
- Total subscribers: 234 million
- Category: Entertainment
- Date Joined: Feb 20, 2012
- Most viewed video: “$456,000 Squid Game In Real Life!” with 564 million views
- Lifetime Views on Channel (So Far): 41,812,146,535 views
Why is MrBeast Popular on YouTube?
Here are a few MAJOR reasons why MrBeast has so many YouTube subscribers.
MrBeast’s personality: MrBeast is known for his helping nature and his down-to-earth personality. He’s known as the REAL-LIFE Santa.
His personality is the reason why he’s able to EASILY connect with his subscribers on a personal level. Most of the time, MrBeast features his subscribers in his videos, gifts cars, and donates millions of dollars, making them feel like they are part of his community.
Entertaining: Most people watch Mr. Beast’s videos because there’s NO LAG in his videos. He starts the videos without any lag and directly comes to the point. MrBeast’s videos are often very entertaining and engaging. Hats off to his editing team as they make every second of the video count.
This makes his videos very popular, with people attracted to his unique and extraordinary content you can’t find anywhere online.
Powerful Storytelling: Did you know why MrBeast became the most-subscribed YouTuber on earth? It’s because of his storytelling skills. His videos often start with a strong hook, such as a shocking or surprising event. What it does is it instantly grabs your attention and makes you want to see the whole video to see what happens next.
3. Cocomelon (170+ Million)
Cocomelon is one of the most popular kids’ YouTube channels, with over 161 million subscribers. This channel mostly makes entertaining and educational content, including nursery rhymes for kids.
Quick Facts:
- Total subscribers: 170 million
- Category: Education
- Date Joined: Sep 2, 2006
- Most viewed video: “Bath Song | CoComelon Nursery Rhymes” with 6.5 billion views
- Lifetime Views on Channel (So Far): 175,653,804,169 views
Why is Cocomelon Popular on YouTube?
Variety of kids’ content: Most parents don’t let their kids watch TV or movies because there’s no purpose. But with a YouTube channel like Cocomelon, your kids will get entertainment and education. It covers everything from nursery rhymes to educational content to toy reviews. This means that there is something for every child to enjoy.
Engaging content: If you watch Cocomelon YouTube videos, you’ll notice they often use bright colors (such as yellow), catchy music, and simple language to keep kids engaged. This makes it more likely that kids will want to watch the videos repeatedly, ultimately leading to more watch time, engagement, and subscriber growth.
4. SET India (167+ Million)
Sony Entertainment Television (SET) India is one of India’s leading Hindi entertainment channels. On this channel, you’ll find Indian movie premieres, fiction & non–fiction shows, including popular shows like The Kapil Sharma Show, Shark Tank India, Kaun Banega Crorepati, Indian Idol, and more.
Quick Facts:
- Total subscribers: 167 million
- Category: Entertainment
- Date Joined: Sep 21, 2006
- Most viewed video: “Crime Patrol Dial 100 Dav-Pech” with over 230 million views
- Lifetime Views on Channel (So Far): 157,662,313,389 views
Why is the SET India channel Popular on YouTube?
Oldest player: SET India was launched in 1995. It is one of the oldest players in the Bollywood industry. You’ll have a large following when you have a brand (or product) for over 20 years. This ONE reason alone gives the channel a head start over newer channels and helps to generate millions of views.
Crime series: Most people like crime videos, suspense, and thrillers. The SET India channel has it all. Crime Patrol is one of the most-viewed series on their channel. So the popularity of the content, including reality shows, dramas, and comedies, helped it a lot.
High-quality production values: SET India is known for its production values. They spend a lot of money on creating high-quality videos. This makes their videos more enjoyable to watch and helps them gain more views and subscribers in the long run.
5. Kids Diana Show (118+ Million)
“Kids Diana Show” is the top-rated kids’ YouTube channel starring Diana and Roma, mainly to entertain kids. They’re literally YouTube stars, and each video on their channel is created with a mix of live performances, animation, and music to create comedy videos.
Quick Facts:
- Total subscribers: 118 million
- Category: Entertainment
- Date Joined: May 12, 2015
- Most viewed video: “Diana – LIKE IT – Kids Song (Official Video)” with 2.3 billion views
- Lifetime Views on Channel (So Far): 99,343,982,488 views
Why is the Kids Diana Show Popular on YouTube?
Excellent editing: If you watch the videos from this channel, you’ll instantly appreciate their editing work. This channel often produces high-quality videos that are engaging for children. The videos are colorful, extremely well-edited, and include catchy music.
Consistency: Kids Diana Show YouTube channel was launched eight years ago. Since then, they’ve been posing engaging videos for kids regularly. This consistency is what keeps their subscribers engaged and coming back for more.
Multiple languages: Did you know the Kids Diana Show YouTube channel has been translated into 20 languages? When viewers from multiple regions watch your videos, you’ll obviously get more views, engagement, and subscribers.
6. PewDiePie (111+ Million)
PewDiePie is one of the first YouTubers to reach 100 million subscribers. PewDiePie’s net worth is $56 million as of 2024. He currently has over 111 million subscribers, making him one of the most popular YouTubers in the world.
Quick Facts:
- Total subscribers: 111 million
- Category: Gaming & Entertainment
- Date Joined: Apr 29, 2010
- Most viewed video: “I’M NOT CRAZY (OUTLAST IRL GAMEPLAY)” with 132 million views
- Lifetime Views on Channel (So Far): 29,211,794,762 views
Why is PewDiePie Popular on YouTube?
Consistency: Did you know that PewDiePie launched his YouTube channel in 2010? Since then, he has been uploading videos on YouTube consistently. He posted over 4700 videos over the past decade on his channel.
Most YouTubers stop posting regularly once they have a million or two. It’s NOT the case with PewDiePie, as consistency is what earned him a loyal following of fans. If you want to become a successful YouTuber, be consistent. Create a schedule and stick to it.
Diversified videos: One reason most people like PewDiePie’s content is that he uploads videos on a WIDE range of topics, including gaming videos, challenge videos, reaction videos, travel videos, and more. This diversification helped him build followers of ALL interests.
YouTube collabs: There’s a reason why successful YouTubers like PewDiePie quickly gain new subscribers. The reason is collabs. PewDiePie often collaborates with other popular YouTubers, such as Markiplier, Jacksepticeye, MrBeast, and more. These collaborations often work in both ways, generating more views and subscribers.
7. Like Nastya (112+ Million)
“Like Nastya” is one of the most-subscribed channels for kids, with over 106 million subscribers.
The channel features Anastasia Radzinskaya (10-year-old kid), known online as Like Nastya, a Russian-American YouTuber. On this channel, you’ll find videos of Nastya and her parents playing, learning, singing, and sharing their life experiences.
Quick Facts:
- Total subscribers: 112 million
- Category: Kids Entertainment
- Date Joined: Dec 6, 2016
- Most viewed video: “Nastya and Papa sleeping at farm sheep Family fun trip,” with over 943 million views.
- Lifetime Views on Channel (So Far): 96,990,631,920 views
Why is Like Nastya Popular on YouTube?
Targets specific group of audience: The #1 reason for the success behind “Like Nastya’s YouTube channel” is that it targets a specific audience: especially children aged 2 to 8. This allows them to create content specifically tailored to this age group’s interests.
An app: They also have an education app for kids on the Google Play Store, with over 1 million downloads and over 4.4 ratings. This app allows kids to play games and learn new stuff. It ultimately helps them promote their YouTube videos, which helps with more views, engagement, and subscribers.
8. Vlad and Niki (109+ Million)
“Vlad and Niki” is a high-rated kids’ YouTube channel with nearly 100 million subscribers. This channel features American-born brothers Vladislav Vashketov and Nikita Vashketov. It also offers a free Google Play Store app to watch educational videos and complete easy game puzzles.
Quick Facts:
- Total subscribers: 109 million
- Category: Kids
- Date Joined: Apr 23, 2018
- Most viewed video: “Vlad and Niki – new Funny Stories about Toys for Children,” with over 1.1 billion views
- Lifetime Views on Channel (So Far): 84,062,623,092 views
Why is the channel “Vlad and Niki” Popular on YouTube?
Informative: Most kids’ channels are entertaining. Vlad and Niki’s channel is informative too, as it features various useful video playlists, such as “cooking” videos. They teach children about different cultures, languages, and subjects.
Consistency: Vlad and Niki channel has been uploading high-quality videos for kids on a consistent basis, which has helped them to keep their audience engaged.
9. Zee Music Company (104+ Million)
Zee Music is one of the leading entertainment companies in India, which has a HUGE library of 222,000 hours of television content.
Quick Facts:
- Total subscribers: 104 million
- Category: Music
- Date Joined: Mar 12, 2014
- Most viewed video: “Mile Ho Tum – Reprise Version” with 1.3 billion views
- Lifetime Views on Channel (So Far): 63,489,769,941 views
Why is the Zee Music Company channel Popular on YouTube?
The popularity of Bollywood music: Zee Music channel is extremely popular because it has over a billion music lovers from India and around the world. The channel features a wide range of music, from traditional classical music to modern pop.
Collaborations: One KEY factor that contributed to Zee Music’s YouTube success is Zee Music Company has collaborated with many popular artists, such as Salman Khan, Shah Rukh Khan, Deepika Padukone, and many more. These collaborations have increased the views on their videos and attracted millions of new viewers.
There’s something for everyone: Above all, Zee Music Company has a HUGE collection of Bollywood music, including songs from old and new movies. That means there is something for everyone.
10. WWE (99.1+ Million)
Most of us have childhood memories with WWE (also known as WWF). The WWE channel is where you can watch videos from all of your favourite WWE superstars and live shows, including Raw, SmackDown, NXT, and more.
Quick Facts:
- Total subscribers: 99.1 million
- Category: Entertainment
- Date Joined: May 11, 2007
- Most viewed video: “Randy Orton makes it personal with Triple H,” with 315 million views
- Lifetime Views on Channel (So Far): 81,144,969,056 views
Why is the WWE channel Popular on YouTube?
Here are a few reasons why the WWE channel is popular on YouTube.
Highly entertaining content: WWE channel has nearly 100 million followers because of the entertaining videos the channel has. You can find full WWE matches, viral reels, and behind-the-scenes footage.
Global audience: There are very few sports that have a worldwide following, such as football, tennis, etc. WWE is also one among them, with a HUGE following all around the world. With such a BIG reach, you can easily attract millions of people to subscribe to your videos.
Effective promotion: Did you know that WWE has over 1 billion followers across its global social media platforms?
WWE is extremely good at marketing its sport. All kinds of people, from kids to 60+ years old, watch their videos for fun. Also, they use a ton of different marketing channels to promote their content, including social media, television, billboard ads, and more.
FAQs | Famous YouTubers in the World
Here are a few commonly asked questions about the famous YouTubers in the world.
T-Series is the most-subscribed YouTube channel in the world. It currently has over 258 million subscribers on its channel, and it mostly features Indian music tracks and trailers.
James Donaldson (famously known as MrBeast) is the #1 subscribed YouTuber with over 234 million subscribers on his channel.
Ajey Nagar (popularly known as CarryMinati) is the most-subscribed YouTuber from India, with over 41 million YouTube subscribers.
The three most popular types of YouTube channels are;
– Entertainment (MrBeast channel)
– Music (T-Series channel)
– Gaming (PewDiePie)
Regarding individual YouTubers, MrBeast has over 234 million subscribers as of 2024.
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Final thoughts on who has the most subscribers on YouTube
If you look at the above list, most of the YouTube channels are made for music lovers or kids. It shows the demand for those categories all around the world.
What are your thoughts on this list of most subscribed YouTube channels? Did we miss any of your favourite YouTube channels? Let us know your views in the comments.
